How to add your own stickers to VK. Create your own stickers in Telegram

Funny, relevant, embarrassing - I bet you have a lot of different stickers in your arsenal. And we are sure you love it when new ones appear that no one has seen yet. You can quietly add them to yourself, send them to the general chat and become the king of a new cool sticker pack that the entire department will use.

Why all this? The Rusbase editors decided to find out how and who makes money on what everyone loves - on stickers (and is it possible at all).

Bonus! At the end, we collected the largest selection of stickers for Telegram from brands.

Can you make money with stickers?

You can add your stickers to Telegram, VKontakte, ICQ and many other instant messengers and social networks. While I was collecting information for this material, I came across, the author of which released stickers for, thanks to which he planned to earn millions, but the case ended with $ 100. So I realized that everything is not easy in the sticker market.

That is why I turned to those who understand this topic. Namely, to the press services of the sites "VKontakte", "Odnoklassniki", Facebook and to the illustrator Konstantin Brilevsky, who, in fact, makes money on stickers (you definitely know his stickers with a lazy sloth and a tired panda).

So how platforms work with stickers...

1.Telegram

In short: everyone who knows what Telegram is is able to upload their stickers to the messenger, the possibilities are endless, freedom is free. As a result, there is no money (although not quite).

Commentary by illustrator Konstantin Brilevsky

“A professional illustrator can make money on stickers in Telegram. I collaborate with Telegram, create official stickers for them. Information about the cost, as far as I know, is open.

Pavel Durov wrote about this. Telegram pays $80 for one sticker. This, as far as I know, is more than other Russian-language platforms offer, but comparable to foreign platforms.

Sloth stickers now have 260 thousand downloads, which is not so much. But I often meet people who say they use my stickers. It is very nice.

Usually illustrators make one set of stickers per month. But I’m working on my project in parallel, I don’t have much time, so there are only four of my sticker packs in Telegram. Here they are".

2. VKontakte

In short: you can upload your stickers, you can monetize them and earn money, but there is moderation from the social network.

Commentary of the press service of VKontakte

“Most of the VK stickers are created by friendly illustrators who have been working with us for several years. But anyone can offer stickers. Our employees study the proposed works and contact the authors if the stickers meet the requirements and are interested in their idea.

As for money, we have different models for paying stickers to the author. Everything is individual and depends on many factors. For example, the complexity of drawing and character development.

In addition, from time to time we have commercial stickers from companies as part of special projects. Their cost starts from several million rubles, they are available only to the most famous and iconic brands.”

Addition from illustrator Konstantin Brilevsky

I don’t create stickers for brands now, there are requests, various famous people ask me to make personal stickers for them. But I usually refuse, because I have a big workload. I'm interested in creating my own characters.

Here are my favorite commercial VK stickers:

In short: there is no possibility to upload stickers to the platform on your own. The social network itself orders sticker packs for illustrators.

Commentary of the press service of Odnoklassniki

“We upload stickers for messages ourselves, but we actively use them as a marketing communication tool. Upon request, we give brands and partners the opportunity to make their own sticker packs.”

Case 1

Stickers for the Jacobs Monarch special project in Odnoklassniki

Case 2

This spring, TV-3 used a special OK sticker pack to promote the new season of Twin Peaks. The channel launched a flash mob in Odnoklassniki, the reach of which exceeded 200,000 people, and in addition to this, it offered users stickers with famous phrases from the series.

Stickers for the TV-3 special project in Odnoklassniki

By the way, about ICQ...

4. Facebook

In short: we could not find open information on how you can make money on stickers in, although users have a lot of questions on this topic.

Here are screenshots from a Facebook business where users ask questions but get no answers.

Translation:– Can I upload/sell my own stickers? – I have been looking for an answer to this question for a long time, but, unfortunately, no one could answer it for me. Don't waste your time, because everything is paid for...

Translation: – I created a sticker pack and I want to sell it to Facebook Messenger so people can buy it and send it in their messages. Is it possible? If so, how? If not, why not? - There was no answer.

Facebook External Press Office at the time of publication of the material, she did not comment on the possibility of interaction between the social network and the messenger regarding stickers.

How much do custom stickers cost?

It is clear that you can strain a familiar designer, a colleague who knows Photoshop a little better than you, or, in general, make yourself not so much beautiful as funny memes. But you can also order for yourself. How much does it cost?

I asked Google about it, there are not many offers, but they are. Here is what seemed to me the most acceptable after a little research:

• The freelance service store Kwork offers make personal 12 stickers in raster graphics for 6000 rubles.
• On YouDo you can find a variety of requests and offers at a cost. Approximate range of prices: from 500 rubles for 12 memes to 5000 rubles for several stickers. Carefully study the portfolio of freelancers.
• VK group «Stickers for Telegram» . A rather large group, almost 10 thousand members, in which new sticker packs are posted daily and offer exclusive stickers from 15 rubles apiece. We are talking about memes that are made from photographs.

If you are a brand, then everything is more expensive for you

The cost of stickers that brands order is much higher. Rusbase told about it Graphic Designer Roman Gauz.

“You definitely need to make money on stickers. My sticker pack in Telegram is called "Stickers from Roma". It has a lot of swearing and snobbery, but that's what attracts people. At the moment, the statistics indicate that 259,840 users have used it! On average, 1,000 stickers are used every day.

For me, what is important is what emotions the stickers should evoke, and what that in response to my sticker, the interlocutor can also attach my picture without leaving one pack.

I once drew a sticker pack for a client, the sum of the entire sticker pack with my creatives was within 50 thousand rubles. But there were no more such orders."

Conclusion. Who and how much earns on stickers

• Option 1. Illustrator creates stickers - platform buys

The sticker pack creator can offer their work to the platform. The cost is negotiated with each separately. But $80 is considered a good price for 1 sticker, this is how Telegram pays.

• Option 2. Illustrator creates stickers - brand buys

Many brands want cool, funny stickers themselves. As a rule, they turn to illustrators for this. As in any creative work, the price range here is serious. From offers in social networks - 15 rubles per meme - to the work of serious graphic designers, which can be estimated at 50 thousand rubles or more.

• Option 3. The brand creates stickers - the platform places them and gets paid for it

Platforms make money on branded stickers through special projects. We are talking, for example, about placing commercial sticker packs on the VKontakte and Odnoklassniki platforms. The cost of such special projects costs brands several million rubles.

• Option 4. The platform buys stickers from the illustrator and places them in its sticker shop - the platform earns when a user purchases a sticker.

For example, in VKontakte, the cost of one paid sticker pack for a user is 63 rubles.

Bonus! A selection of the funniest and most useful stickers from brands

1. First, here stickers

Here about the fact that Rusbase is sex. Well, in general, about who we have who. True, in the version of 2016.

2. Stickers "Doctor at work"

One of the funniest compilations, where the only character is the real chief accountant of the company, who obviously has everything perfectly with a sense of humor.

3. Stickers rocket bank

A lot of vnutryak, curses and characters. We don't know who Suren is, but the stickers about him are funny.

4. Stickers "Yandex money"

Conceptual sticker pack, in which all stickers are indicated with prices. Here is a mandate, for example, for 1 million rubles.

5. Stickers based on the program "My street"

We have no information if the Moscow Government is the official customer of this sticker pack. But that doesn't make it any less topical.

6. Stickers JamiPR

White on black - stickers for every working day.

7. Stickers Pichesky

Continuing with the office theme, here is another set that will come in handy at work.

8. Stickers "Yandex.Music"

When you want to sing and drink for love.

9. Stickers "AGT-South" for the award "Silver Archer South"

A funny sticker pack perfect for commenting on what's happening at the conference to a friend.

10. Stickers Situation Center of the Moscow City Health Department

And in the Department of Health, everything is like in a regular office. The same weekdays with presentations, unfinished assignments and a very lazy day off.

11. Stickers HYDROP

A startup also needs stickers. A funny pack about how hard it is for cosmetics to care for clothes and shoes.

12. Stickers Vedomosti

And finally, fresh. More recently, Vedomosti's skikers have appeared - we like them.

If your stickers are not included in the selection, leave a link to your pack in the comments - we will study together!

During the formation of the Internet as a means of communication, users sent text messages to each other. To somehow show their emotions in messages, emoticons were invented. The first ones looked like character set: ":-)", ";-)", "8-)" and so on. With the further development of chats and the advent of social networks, as well as messengers like ICQ, graphic emoticons began to appear, new options were added in the form of an image of an action.

Emoji are very popular these days. In fact, this is a new kind of emoticons. Emoji is a Unicode character that is supported by most modern platforms. It is an animated emoticon that represents an emotion or action.

Popular in Russia social network "VKontakte" offers for its users alternative view emoji stickers.

How to use stickers

The principle of working with stickers is the same as with regular emoticons. The user, while typing a message, clicks on the symbol highlighted in red in the screenshot below.

The bottom line in the pop-up menu displays the current set of images that is available to the user.

To send you just need place the cursor object and press the left mouse button.

Sticker Shop

For each client of the social network, a standard set of free stickers is available upon registration. Additionally, they can be purchased through the online store of stickers. To do this, click on the sign in the lower right corner and choose a store. Marked in red in the screenshot below.

Most of them are available for financial means.

Standard Price for one set - 63 rubles. To purchase it, you must click on the button with the price.

You can transfer funds for the purchase of a set in different ways. First option- use a bank card (credit or debit). No commission is charged.

Second- from a mobile phone account. A commission is charged. Its value is specified on a separate line.

Third method– through the electronic money service. The following payment systems are supported: QIWI wallet, Yandex.Money, WebMoney, PayPal. No commission is charged.

And last option– using payment terminals. When choosing this method, the user is provided with an ID to which funds must be transferred.

After choosing a payment, click the " Pay».

The set will immediately appear to the user - just refresh the page.

Free stickers are also available for VKontakte users. Go to the online store on the "Free" tab.

After that, press " Add". The set is now available to the user.

From time to time, large companies: for example, Coca-Cola or Garnier, provide their own VK stickers for free with a limited period of access to them. To be aware of such events, you need to be in special groups. They constantly report on various promotions and new arrivals in the store.

There are many such communities. You just need to open the search and set the filter "Free stickers".

Browser extensions

Another way to get a free set is to install an extension on your browser. It is in the online store. We open it and ask in the search, for example, “free stickers”.

Select the required extension from the list, press the button highlighted in red.

Installation takes two minutes maximum. Next, you need refresh the page social network, and the drawings become available.

New stickers "Vkontakte Free"

Also, the browser's online store provides an extension that allows you to independently configure stickers in VK. It's called VK Custom Stickers.

To install, click the button Add". After that, they will be available to the user.

The principle of operation is the following. Drawings are automatically uploaded from the "VK Custom Stickers" community. Albums of images are constantly updated.

Set of stickers for Vkontakte

For mobile devices, there are also separate ways to get stickers for free. Let's talk about one of them.

The application is installed on a mobile platform running Android. After installation, the user becomes available a list of pictures that is constantly updated.

A feature of this program is that with its help you can create your own images. Then they can be attached as pictures.

Emoji Plus

Another browser plugin is EmojiPlus, which is available for all browsers, including Yandex browser.

To install, press the button Install».

EmojiPlus automatically uploads all available emoticons and stickers to the social network. After refreshing the page, they can be sent in the standard way.

Getting Ukrainian stickers

In order to receive a set from Ukraine, you need to go to the user profile settings and change country residence in "Ukraine". Next, we reload the VK page, and go to the messages.

Stickers – Vkontakte 10 years

Stickers first appeared in the largest social network Runet in 2014. Since then, they have become an integral attribute of the communication of most users. Unlike ordinary emoticons, stickers are not only larger in size, but also more colorful and varied. The developers even released entire series dedicated to funny characters or individual topics.

For example, such VKontakte stickers as Senya Hamster or Kolya Cactus, New Year's Company or Beach Season are popular among users.

Questions:

How to add stickers to VK?

Where can I insert stickers in VK?

Other questions on Contact

Please note that you can purchase original stickers for VK in the user interface of the social network. We offer sticker images, by downloading which you can familiarize yourself with the design and make a purchasing decision.
These stickers are downloaded to your PC and used as normal images. Attached to the comments, they look identical to the original stickers.

For browsers, and to save the sticker, right-click on the link - "Save".

Sticker Categories

You can get VK stickers through browser plugins. But, as a rule, each extension includes only a small number of stickers dedicated to one, sometimes two or three topics. Of course, you can get by with those that are built into the social network message menu, but there are very few of them, and some are completely paid.

We suggest bookmarking this page so you always have access to all the cool stickers. For convenience, we have divided smiley stickers into categories - this makes it much easier to find the right picture. All you have to do is upload the image you like and send it to a friend - a minimum of movement and maximum comfort.

This set will surely come in handy for active users who are accustomed to cheerful communication on the Web, and who are tired of the standard "fruit and vegetables" and yellow faces. With new stickers, you can draw attention in your post, enhance the effect of a witty reply in a conversation, and simply surprise your friends (because they don’t have them).

Also, this page will be useful to those who have already tried to download stickers for VK in the form of a plugin, were disappointed in the meager number of pictures and were embarrassed by the slowdown of the browser. After all, whatever you say, extensions affect the speed of the browser, even if it is smart

At the present time, when social networks have firmly entered the lives of ordinary users, many of the participants continue to wonder how you can get paid stickers in VKontakte absolutely free. Many of the current users do not even realize that the stickers themselves are not only beautiful pictures, along with these amazing emoticons at first glance, the user can send and express their emotions. Meanwhile, many of the users prefer original pictures, such as popular game characters and other famous pictures, to such stickers.

How to get the long-awaited stickers in VK for free (2019) as quickly as possible

Absolutely all users of any country are looking for such original stickers, no matter where they live. Ukraine, Belarus, Russia, Kazakhstan - all these users are also on social networks, including in contact, they also want to get stickers absolutely free.

In order to get the long-awaited stickers, you can use many ways. But the fastest of them is, of course, getting votes. You can also get the long-awaited votes for free, while spending a few free minutes. To do this, first of all, you should pay attention to special offers that are created by the advertisers of social networks themselves. In order to take advantage of one of these offers, you should go to the settings section, and then open the "Payments and Transfers" page, then click on "Deposit Account". When all of the above is done, you will be able to see these very promotional offers, you just need to click on the candy icon.

When the candy icon is clicked, you can get these very free votes. Meanwhile, you only need to perform a few functions, play one of the well-known games, or simply repost some advertising content. The offers are quite different, they primarily depend on which city you are from, well, or in which groups you are a member.

How to get Ukrainian stickers in VK?

Users from different countries are looking for their own unique stickers, Ukrainian users are no exception, they want to express their individuality through their unique pictures. To date, there are many stickers, including Ukrainian ones, which were specially designed by the developers of this country.

In order to get one of these stickers, you need to do only a few of the mentioned actions, namely open your VKontakte page, set the language to Ukrainian in the settings and set the place of residence. After all this, you can get such a famous sticker as the anniversary of Ukraine's independence.

After the sticker has been successfully added, you can give it to absolutely any user, however, this sticker will not disappear anywhere in the future. Here's how to get stickers in VK for free.

What other stickers can be obtained this way?

Independent developers of popular games such as Snapster, League of Legends and other independent app developers run various promotions and offers from time to time, during which you can also get free stickers. So for example

Meanwhile, in the special Snapster application, you can also get free votes, in order to get votes, you will first of all have to publish any of your photos, while the application itself must be linked to a social network. Then you can get free stickers for your VK.

The well-known and popular Timo stickers can be obtained as follows, at the beginning you need to find those users who have them installed. Sometimes in popular applications there are such game users who give free stickers to everyone, just for commenting on the game.

And how to get new stickers in VK (2019)?

Among other things, there are other little-known ways to get free stickers and coins, there are such special groups whose members share famous stickers among themselves. I would also like to note the following fact that few of the current users guess or completely forget about the sticker store. In order to check your free stickers, first go to the personal message field, and then simply click on the smiley face, the stickers you need will immediately be displayed on the tab, choose any one you like.

When the set is selected, you can check the option to show only free stickers.

There are currently 82 sticker packs available, of which 24 can be obtained for free!

Free sticker table

A small table for getting free stickers on various topics:

Three years ago, the function of sending stickers appeared on the Vkontakte network. This is an extended, more beautiful and artistic version of emoticons. They express different emotions, contain different phrases and situations, like good night wishes, greetings, and so on.

The user can send them in private messages to any interlocutor, reply with them in comments (you cannot add a text message and a sticker to one comment). They are cute, funny and presented in sets with a clear theme.

It can be cats, dogs, cartoon characters, funny caricatures of historical or media personalities. The variety is great and there are often new sets dedicated to the latest event or meme.

Stickers can:

• get it for free (there are standard, free sets in the store);
• buy in the store, choosing from the available offers (price for 2017 - 63 rubles for a set of 16 stickers);
• give stickers to a friend at the same price;
• create your own set.

Let us dwell on the last point in more detail, since with the rest everything is intuitive and shown in the VK interface.

But you should immediately take into account that there are a lot of applicants and all works undergo strict moderation. Therefore, there is no guarantee of success, even if everything is done correctly.

Before starting work on your own stickers, remember the main rules, if they are violated, the work will not pass moderation:

How to create stickers

Having dealt with the rules and organizational issues, the most important stage comes - the creation of stickers. Within the framework of one article, it is hardly possible to give step-by-step instructions on how to create the best character so that it brings the creator a lot of money and some fame. In principle, there are no clear rules here. All you need is inspiration and a well-chosen concept. But let's answer a few questions:

What tool to use to create stickers

There are many available. Both paid programs and free software. There are also special online image generators where you can create tolerable works. But the best solution for professional artists and designers is still Adobe Photoshop.

The latest version is expensive, but if you carefully study its capabilities, you will have clear advantages:

• a huge number of internal drawing and image processing tools;
• many different plugins and additional extensions (paid and free) that allow you to delve into a specific area of ​​​​editing graphic extensions;
• large collections of many hours of video lessons on Youtube and other sources that will help you learn everything even from scratch, if you show enough interest and patience.

By mastering Photoshop, you'll create professional-level work that's a cut above the quality of the work of authors who use simple online tools and small free software.

How to learn to draw stickers for VK

Here things are about the same. If you drive in a request on YouTube How to draw stickers for VK, then a lot of videos will appear - guides from artists. They often use photoshop. It is not necessary to repeat all their actions exactly, but watching such videos will definitely help you understand the general direction for action.

How to know if people will like my stickers

If you think that your idea is too unusual and there are doubts about its quality, then first upload stickers to those sites where they are not moderated. Try adding your stickers to Telegram. Anyone can make an offer there. See if they are popular. If you manage to promote them there, then feel free to go conquer VK.