What should the subscription page be like? Subscription Page Templates

Friends, colleagues, hello!

I finally designed and ordered some nice subscription page templates for you. They are sometimes also called subscribe, capture, landing pages.

If you are busy with Internet activities, then with a 90% probability you will need these useful things sooner or later and will come in handy. And if you are running mailing lists, then you needed them “yesterday”

It is these pages that convert ordinary visitors into your subscribers, i.e. into your regular audience. Keep up with the trends and start collecting emails as soon as possible, if you haven’t already. It will pay off handsomely, I’ve seen this personally.

Take it for free and use it!()

Don't repeat my mistakes: I started collecting subscribers too late. Meanwhile, this was the turning point in all my marketing....

On subscription pages, your subscription base is born and grows (the base of your potential clients), your subscription list. This is your Golden Asset, as Azamat Ushanov succinctly nicknamed it.

Download now free 3 subscription templates pages in 3 colors:

You can customize them for yourself, connect your mailings, subscription channels, etc. The templates are equipped detailed instructions and comments in the code that will help you.

ATTENTION! Either the one attached in the archive will help you customize the templates. text instructions, or simple.

On average setup takes from 15 minutes to a couple of hours- depending on your preparation and the degree of readiness of the materials.

The pages are designed in accordance with modern trends sheet-building include required blocks for maximum conversion of visitors and do not contain anything unnecessary. You can always add something of your own or remove what is not useful to you.

If you do not understand HTML and are not going to learn this simplest language, then any webmaster-designer will help you with setting up the form.

IN following publications I plan to answer questions from newcomers and conduct a small educational program.

Enjoy it, and I thank you in advance for your help!

6 Simple Rules for Free Downloading of Your Subscription Templates
PLEASE READ CAREFULLY:

1. Attention! When pressed This is interesting from VKontakte make sure ,
what did you press Tell friends, otherwise the click will NOT be counted.
2. ONLY pressing the buttons located within the shaded area,
and not those below - above the comments...
3. YOU MUST PRESS TWO (2) SOCIAL BUTTONS. networks , not just one!
4. If you are sure that you pressed at least 2 buttons, make sure that the posts appeared in your social networks. networks, but the link did not appear, RENEW THE PAGE!
5. NO need to press twice(or even number times) the same button - your press will be reset!
6. If you have read and done everything, but the link still does not appear, please If you have any questions about downloading, please contact technical support.: dutov.support-desk.ru, and NOT in the comments.

Have you read everything? Then please click TWO BUTTONS HERE:

IF SOMETHING DOESN'T WORK, CAREFULLY re-read simple instructions higher.

Take yours subscription templates and do whatever you want with them!
Successful listbuilding, that is, recruitment of a subscription base!

• About the advantages and wonders of owning your own newsletter;
• About promoting any business using email marketing;
• About practical techniques, tools, tricks for running your mailing list;
• About other terribly useful, terribly interesting and completely uncomplicated things from this area...

P.P.S. It would be great if you tell us how useful and understandable the instructions were.

In this article you can download 20 subscription page templates. What are they for? subscription page templates, of course, to recruit a subscription base. The better your subscription, the higher the percentage of traffic conversion into subscribers. The conversion of these pages is more than 70%, i.e. out of 1000 unique transitions you will get 700 subscribers.

The most important indicator is that you should have not only beautiful subscription pages, but also trustworthy ones. It happens that simple page With simple design in a minimalist style brings more subscribers than a beautiful flash page with flashing headlines.

With these templates, you don't have to think how to make a subscription page, because all you need to do is replace the template phrases with your own. All PSD sources for Photoshop are included. All templates can be edited normally text editor, for example in Notepad++ or notepad.

What are subscription pages for and why are they needed?

The subscription page is the basis, if you want, the foundation for any business. For example, you have a website optimized for search queries. According to statistics, 90% of people will never visit your site again. They will look at your pages, download your material and that’s it, you won’t see this person again. No matter how great your website is, people simply won’t remember you.

The subscription page was created so that a person subscribes to your newsletter and, after the release of your new products or the writing of new material on your website, receives information about this in a timely manner. This way he will visit your site constantly. Just 1 issue in your mailing list can drive, say, 700-1000 people to your website in a few hours. The subscription page and newsletter are a kind of feedback with your clients and subscribers.

Say what you like, but on the Internet you meet people by their clothes. The number of people who click on the “Subscribe” button greatly depends on how the landing page for your newsletter is designed.

Now in the arsenal of bloggers there are such plugins for quick creation subscription pages like wppage and a cool plugin for creating multimedia Youtube pages Landing Page

But all this paid options and they don't cost that little.

What should novice bloggers do, for whom an extra hundred dollars is not too much yet?

You can sit down to draw a page in Photoshop yourself and then layout it in Dreamware.

It’s possible, but it will take a lot of time, and you will be bogged down in the quagmire of fiddling with the code and fiddling with styles.

I offer you a simpler solution. Subscription page templates

Can be used already ready-made templates subscription pages, you just need to edit them a little to suit yourself.

I want to give you a pack of 25 subscription page templates.

Download and use these subscription page templates to your heart's content.

I give you small instructions how to customize the subscription form itself in the template. Because I know for sure that if many can cope with the graphics, then problems with the code are possible.

To be honest, I have already made such settings for a long time, since I use paid plugins, and I forgot something.

Therefore, if I mess up and stammer, please do not judge harshly!

Download landing page template pack.

If the social lock does not work, write in the comments and insert a link to a recommendation on social media.

I will send the templates manually! Thanks for understanding.

Creation of turnkey projects of any complexity!
Bringing raw sites up to standard
Development of a unique custom design
Layout and stretching for popular systems: WordPress, MODX, OpenCart Contact us, we will do it efficiently and beautifully!

I am glad to welcome you to my blog!

Today we'll talk about the subscription page, it is also called a pagecapture, funnel page, etc. What is it and what is it for?!The subscription page is an important component of your success inattracting subscribers and I will tell you how to make a subscription pageon JustClick. There are many services, programs, plugins and scripts that help create a website - funnels. We looked at one of the methods in this one.

And we need it to create a subscriber base!

After all, without subscribers you won’t be able to make money on the Internet, I’m saying nowabout making money on your website, blog, information product. And to attract peopleto subscribe, you must offer them something to get them interested.

This could be a book, video course, etc. information product necessarythem. If you hit the mark, you will be happy. Because the subscriber in the futurecan become your client and buyer.

But I strayed a little from the intended purpose of this post.I wanted to tell you how
make a subscription page on JustClick completelyfree and fast. If you want to receive new blog articles, please

Not everyone has the opportunity to initially buy plugins to createsuch pages. Of course there are free options, but again it’s a matter of pluginstricky, you can set everything up and connect it, but it’s disgusting to you….It will either fail or become glitchy. As happened with WPPage recently. But we must give this plugin its due; it’s easy to work with and the pages come out more interesting.

What should the subscribe or capture page be like?

The very name of the page already tells us its goal, to attract as many as possible
people for the information they need, give us their coordinates. Therefore, we must try to make the headline catchy, be sure to indicate the benefits of our product for the subscriber, and interest him.

But there is one subtlety: these pages should be without scrolling. Loaded and that's it.

In order for a person to leave us his coordinates, we must try make her attractive.

Although you will find conflicting opinions on the Internet about what the subscription page should be.But one thing is fundamental, it will hook you - your subscriber.

I’ll say right away that, like you, I’m just learning how to blog and information business. And in this article I share my experience and knowledge.

And of course free ways don't give you super-duper opportunities, but we're at the beginningway and therefore “let’s not look at the teeth of a gift horse.”

And we will use the JustClick service. You must register and create an account Go to JustClick.

Afterwards you will be taken to personal account and there on the left side in the sell column there is a sectionpage, click this tab - then add and start creatingsubscription. More details in the video below.

I don't consider registration today, they are usually standard and notcause difficulties. And in general, this post arose due to the request of oneExplain to my friend how to make a subscription page on JustClick.That’s how the idea was born to record a video and write an article.

I decided to record a video on the example of creating my own subscription for a newfree video course on creating a website.

I’m posting examples - screenshots: what subscription pages and video.

Or this one - a fragment of a subscription.

But to do this, you need to collect a database, and here you can’t do without subscriptions. And a question arises, or rather a set of questions that can be combined under the single heading “What should a subscription page be like?” Long, convincing, with bright benefits or ascetic with a headline and appeal?

Natalya Karya conducted a separate master class to dot the i’s in this matter. It was this master class that became the basis of the article.

Well, are you ready? Then→

Let's start with theory

So, let's delve a little deeper into the theory and find out what a subscription page is.

A subscription page is one of the options for a landing page or ( landing page, landing page etc.). As you know, there are almost a dozen options by which landing pages are known.

But the difference between the subscription page is the target action.

Of course, the subscription can be to →

Subscriptions can be located on separate pages or on special websites.

Website of the Mutual PR Club Internet Library

Subscriptions are often made in the form of pop-up windows. They either float up through specified time or when scrolling to a specific block, or appear when you click on a link.

Like ours, for example →

Sometimes on blogs and websites, instead of a subscription page, they only post a subscription form with brief benefits.

But no matter where the subscription pages are located, they are created according to the same rules.

5 rules for creating subscription pages

Since the only difference between a subscription page is the conversion action, the creation of such a page and the rules for its design will be similar to any other landing page. True, the length of the subscription page is usually shorter than the landing page. Sometimes they even say that the subscription is done in a mini format.

1. Minimum effort

It should be clear to the reader What And How he must do.

The subscription form should be clear, noticeable, the call should be clear, and the number of fields to fill out the form should be minimal. For example, name and address. And if you are not going to use a personalized message, then you can only get by with an electronic mailbox.

Of course, you want to segment your subscribers, but it’s better to do this a little later. After all, the more fields, the lower the conversion.

Subscribers especially don’t like to fill out their phone number. Not everyone craves personal communication with managers, so they often enter non-existent numbers.

2. Bright elements of the subscription

Since there is not much text, it should be a squeeze of usefulness: a catchy title, clear, exciting call to action.

It is advisable to use pictures depicting the product (if you offer free book or a checklist) or footage from events (if you are inviting to a conference). Photos of the author or speakers can be used, especially if they are known to the audience.

3. No external links

Make sure that a person does not go from the subscription page to competitors’ sites or anywhere else. The only thing is that you can make a return button to the site so that the subscriber does not rest, but studies articles or something else interesting on the site. You have a lot of that, right?

4. Integration with social networks

Where would we be without them? Even if the reader does not subscribe, then pressing the treasured button is a sacred thing. And now all the friends and acquaintances of the failed subscriber know about you. And who knows how many clients will come from there.

And if you hold free events, conferences or webinars, then forgetting about social networks is a crime.

5. Simple airy design

What is meant:

It is convenient if the subscription is formatted in 2-3 columns. This allows the eye to catch on and does not tire you with monotony.

Gentleman's subscription kit

The minimum set is three components that need to be worked out when creating pages:

1. Catchy title
2. Clear customer benefits
3. High-quality subscription form

This is the subscription block used on our blog. Now it has been replaced by pop-up windows that appear when you click on a block with a call to download a magnet.

As has already been said, every word in such a mini-format must be verified and weighed in order to evoke a strong desire to subscribe IMMEDIATELY.

What is there in maxi format?

1. Company/author name
2. A bright headline or slogan that characterizes the company
3. Company logo and/or author's photo
4. Brief product sentence/description to create an image
5. Attractive benefits
6. Expanded proposal (may include a brief presentation by the author)
7. Trust tools: reviews, customer logos, videos
8. Social proof (e.g. number of followers)
9. Restrictions (for example, on time, bonuses or quantity)
10. Social media buttons
11. Call to action

In general, everything you use to attract future buyers and subscribers in your sales text.

But do not forget that the subscription page should not stretch over a dozen screens. Therefore, for example, the author’s presentation should be succinct and vivid. You can use numbers and interesting facts from life or activity.

What determines the length of the subscription?

But how to choose the length of the subscription in each specific case?

The length will depend on →

And now, in order.

Imagine that a reader came to your blog, read the article, and became interested (well, how could it be otherwise, since the texts on your blog are wonderful and useful, too?). The reader is already warmed up. Should I offer him a footcloth with the benefits of a subscription? Hardly. Reader already sees the quality of your content. Therefore, it’s enough just to offer to subscribe or give them a checklist or a book in return.

This is what it says about the length of the subscription page Stasya Sher , creative director of the agro-industrial complex:

It all depends on the target audience; there is no point in writing a long one for hot/warm ones. You shouldn't write a short one when it's cold.

At all I prefer long signatures, because

1) a warm target audience will simply scroll through and subscribe

2) a colder audience will read it and a more targeted audience will come, and not one of those who subscribe to watch.

The hotter the audience, the shorter the subscription period.

Well, it’s also worth considering What we will send it out later. If this is a subscription to a regular newsletter from a blog, then why is there a long subscription?

And if we want to launch an automatic series of sales letters, then a long one is much better. But for each project it is better to test which subscriptions work in a particular case. Otherwise it’s fortune telling on coffee grounds :)

But if you are going to organize something new, it is better to tell readers the details.

Some readers are wary of subscribing to mailing lists from the same author or company. They are afraid that they will receive twice as many letters.

Pavel Berestnev , creator of the Copywriter League of Pavel Berestnev, Internet entrepreneur and practitioner, thinks this:

“Both long and short ones work, we need to test them in each specific case. I focus on the amount of information that needs to be communicated to a person in order to make the right decision. In some situations you need to explain a lot and for a long time, in others a few paragraphs are enough.”

Do you want to place a subscription on third party resources? Here you need to try to present the product in all its glory. Firstly, the audience is cold. Secondly, there may be dozens of offers there, and there are many distracting links. Just look - the reader will sneak away to study something more attractive.