Is your topic suitable? When and what to post.

However, quite often you can find pages of experienced and talented photographers who take successful photographs of nature, architecture and other things. The number of subscribers depends on the quality of the profile content. Here, owners of popular accounts have the opportunity to make good money on Instagram. The amount of earnings will depend on the number of page views, that is, the question of how to promote an account on Instagram is more relevant than ever today.

Why Instagram?

In fact, you can make money on almost any social network. In this article we are looking specifically at Instagram, because... it is the most convenient for making money for the following reasons:

Another plus is that Instagram has its own application for various platforms, which means that users have the opportunity to view pages anytime and anywhere, wherever they are. This is very convenient, given the modern rhythm of people's lives. Although, almost all social networks currently provide mobile versions of sites.

For clarity and a better understanding of the benefits of Instagram for promotion, below is a comparative table of the popularity of various social networks according to 2016 statistics.

Rules for promoting an Instagram account

Even though Instagram was created for sharing photos, no one is prohibited from using their page for commercial purposes. However, in order to make money easy and enjoyable, you need to know certain restrictions that exist in the rules for using this social network. Failure to comply may result in a ban from administrators.

On social media The Instagram network is prohibited:

Violators of the above prohibitions will face the following:

• Likes and the ability to subscribe to the page will be blocked.
• Tags, hashtags and comments will be blocked.
• The password is reset.
• The account is completely blocked.
• The profile is permanently deleted and cannot be restored.

It’s worth noting right away that artificially boosting subscribers is not only prohibited by the terms of use, but will still not bring success. It is very important that the profile has a live audience, since pages are viewed by people, not robots. It goes without saying that there will be no views, likes or comments from pages without an owner, and therefore no use.

You should start by asking yourself questions:

• Why do I need to promote my account?
• If to earn money, then how will I earn money?
• Who is my client, audience?
• What is my audience interested in?
• What will help the client solve his pressing problems?

The next step is designing your Instagram page.

The first thing that catches the eye when a user visits your page is your photo, name or nickname and information about you. Think about what might make you personally subscribe to a particular profile. Most likely, your answer will be a photo and information.

The photograph must include you personally. This is your business card. If you have several profiles on different social networks. networks, and you want your client to be able to find you on other sites, then use the same photo everywhere. This will make it easier for your audience to remember you.

It is best to write your last name and first name in your native language, or rather in the language of your target audience. If your client is Russian, then write in Russian, there is no need to use the Latin alphabet, this will not give the page respectability, as many mistakenly believe. Additionally, your name may be misread and misremembered. Or some may be too lazy to read “in English”. Make your account experience as easy as possible for users.

Indicate the place where you are from. This will give your audience more confidence in you, especially your fellow countrymen.
Briefly, clearly, concisely describe the type of your activity and who you are, so that users, without wasting time, understand why they need to subscribe to your account and what useful things you can give them.

Publishing posts

Now let's talk about publishing content. Content is the main component of your profile. Basically, this is what the page is created for.

The content of your account is what attracts the user, makes him a client, and possibly a partner. To attract as many subscribers as possible to your target audience, maintain your style and publish only your own original works. This is your peculiarity, a zest that others do not have. This sets you apart from other similar users promoting their accounts.
Take the time to step into your audience's shoes. Imagine that your profile is a photo album. It should be interesting so that you won’t be ashamed to show it to others. This means that, first of all, viewing it should be interesting to you, as a guest of your own page.

Post new photos as often as possible. Do not neglect the description, express your own sincere thoughts in the comments. Take high-quality photos. Be sure to respond to your followers who comment on your posts.

Among other things, it will be useful to create a content plan that outlines the interests of your audience and the relevance of the planned photos.

Attracting followers

• Ways to attract new subscribers:
• Hashtags.
• Geolocation marks.
• Likes for other users.

Do you want to know how to promote Instagram? Let your motives be driven by the desire to be in the center of attention or to become a wealthy young lady, thanks to the Internet - it doesn’t matter. The only important thing is that you can make your Instagram page popular in the shortest possible time and absolutely free. And even necessary.

Here are step-by-step instructions on how to promote Instagram yourself.

Step 1: Create a profile

Almost all the “inhabitants” of the Internet are people who are happy to communicate with an interesting and real person. Your Instagram profile is your world, which needs to be made welcoming and friendly. If, of course, the number of subscribers is important to you.

Be sure to do 2 things:

1. Fill in all the information about yourself. There is no need to hide anything if the page’s activities are aimed at attracting people. Fill out the fields in all the languages ​​you know. Then people from many countries will “come” to your page, and not just your compatriots.
2. Put on a bright, intriguing avatar. For her, choose a photo of yourself that you think is unusual. Your goal is to attract people, to “lure” them to you, using photography.

If it’s important to you how to promote a store on Instagram, then do all of the above, but enter the information on behalf of the seller. Post photos of your products instead of your own.

Step 2: Create interesting content

The second step is to interest future subscribers. Instagram was created for photos, so put your successful shots on display.

I'll give you some advice:

1. Decide on a niche. It will be great if chaos in the form of all kinds of photos does not reign on your account. Choose one topic that will attract like-minded people.

If you can’t decide, then proceed from the opposite. Decide what audience you want to address and post what is interesting to them. For example, men are crazy about beautiful girls, cars and weapons. Women are in awe of fashion news and animals.

1. Create! To promote your Instagram page, use filters. Fortunately, Instagram provides them. The more creative your photos are, the more subscribers you will have.
2. Post only high-quality photos. High quality and unique. Food has not attracted anyone for a long time. People love landscapes, unusual places, intriguing behavior, a sense of humor, and other impressive oddities.
3. Comment on your photos. Follow them and leave funny comments. After all, you must admit, it’s more fun this way.
4. Use hash tags. This way your photos will be easy to find through search. Hash tags are photo designations (tags), separated by the # sign and without a space. Hash tags are placed under the photo and in the description. It is advisable to write them in English. For example, the following hash tags: #happy, #sun, #beautiful, #russia, #photo, #love.

Step 3. Find friends

Do you know what SMM specialists are taught at the very beginning of their work? (These are people who attract other people into their business in order to earn money as a group, and not alone). They are taught to create a list of potential partners. And this list consists of friends and relatives.

Whenever we need help from the “crowd,” we turn to the “audience.” The “hall” is usually the people closest to us, who, out of politeness and respect, will definitely not refuse help.

Here it is. Are you thinking about how to get promoted on Instagram? Call your friends! Fortunately, Instagram allows you to synchronize with friends from other social networks. The more friends you have there, the more first subscribers there will be.

Step 4. Get active

Even the Universe does not give anything for nothing. You need to want and take at least a step towards your dream. Therefore, do not sit and wait for people to start subscribing to your account, but be active yourself.

To promote yourself on Instagram, you need to like photos of other users, subscribe to especially interesting ones, and leave comments.

And do everything just to attract attention to your person. Within reason, of course.

Step 5. Advertise

You can put a link to your Instagram in the comments on various sites, if advertising on them is not prohibited.

In conclusion

You can promote your Instagram page using special programs and services. They are free, do not require an account password, and are easy to use.

Among them: AddMeFast, gainer, Instagrambot, Instaget, pamani.ru.

These bots will help you quickly gain subscribers. But don't overdo it.

And finally, some good advice:

Add photos at least two to three times a day. Maximum – every 2-3 hours.

With such frequency, you will appear in the news feed of your subscribers, but you will not bother them.

I wish you successful promotion!

Every year, the collection of photos on the resource pages increases by more than 40 million copies, attracting new users who are a potential target audience. You can lure people to a specific page using various methods.

Why do you need to promote your account?

Instagram opens up the opportunity to promote various products, services or brands. Using this network, companies and people achieve popularity. Instagram audience – about 300,000,000 users. Celebrity pages and famous brands have pages here.

Many people dream of promoting their profile. This makes it possible to attract people’s attention and find consumers for the goods or services offered for sale. The main thing that is required is followers who are interested in the content presented in the account.

Who uses this?

Instagram allows every user to successfully develop, be it an ordinary person or a world-famous company. First of all, it allows the user to gain popularity and fame. After all, having thousands of subscribers who will be interested in your profile is simply great. Moreover, a promoted account allows you to earn passive income from advertising.

Large manufacturers have long paid attention to this social network because it allows them to popularize their brand. For a developing business, it will also be very useful to find your target audience among users who will be interested in the goods and services offered.

With the right approach, you can significantly increase sales of a wide variety of products.

Show business did not stand aside either. The most popular stars have already created their pages on the Internet. Here you can also find profiles of famous politicians, athletes, and businessmen.

Ordinary people can also express themselves. For example, talents who know how to capture unique moments in photographs will not be left without attention and may receive quite tempting offers for cooperation. But you can only develop in this network if the created account is of interest to other users.

Free methods

Each user can promote an account on their own. Just uploading photos and waiting for an influx of subscribers is quite naive. Today it is difficult to interest the audience in anything, so a lot of effort will have to be made to promote it.

Some methods will help increase the number of followers of a certain page or public:

• On a social network you can find many acquaintances, friends or relatives who can become your subscribers. You need to constantly fill your profile with unique photos or other content that will be interesting to people.
• You can attract followers with interesting and original photographs that can attract attention. But it’s worth remembering that almost every person has a phone that allows them to take pictures and post them online, so competition will be high. Having a professional lens at hand and learning how to work with photographs and services for processing them, you can post beautiful images on the page that will be of interest to the public.
• It is very useful to learn how to use hashtags correctly when describing the pictures you post. Today, you can use no more than 30 hashtags to describe a photo. Do not forget that the tags must correspond to the content of the image, otherwise the administration may block the account.
• Your activity on the social network will attract new subscribers. Each user will be glad to receive new likes and comments on their images and in most cases will respond in kind. But you shouldn’t take on this method with excessive zeal. Unprecedented activity may be perceived by the administration as using a bot for promotion, which is also fraught with certain sanctions.
• Don’t forget about other social networks and post pictures on Odnoklassniki, VKontakte, Twitter and others, leaving a link to Instagram under them. This promotion method will only be effective if your accounts on other social networks are well promoted.
• There is no need to constantly load your subscribers with new content. Instead of twenty random photographs, it is better to post two in excellent quality and well processed.
• Provide as many contacts as possible in your profile so that interested users can contact you. This is very useful if the page is an online store or offers any services. Each user should be able to place an order as soon as possible.

You can learn other useful tips for promotion from the following video:

Paid methods

On the Internet you can find a huge number of offers for account promotion. If you decide to resort to a similar promotion method, you should choose the right service that offers SMM services:

Don't forget that By promoting a page using bots, you can get a ban from the administration. Specialists of services offering effective promotion services are aware of user rights and will not allow their violation. This will allow you to gain popularity on the social network without falling under sanctions.

Special programs

Self-promotion requires considerable time, and you will have to pay significant sums for the services of reliable services. If you are looking for a middle ground, you can pay attention to specially designed programs that will allow you to get a lot of subscribers in the shortest possible time.

When installing a following program, you need to select the right settings. The first thing to consider is the network rules for users. Excessive activity on your account will reveal the program's operation, and the page will be banned. To prevent this from happening, adhere to the following values:

• put no more than 1000 likes per day;
• leave maximum 250 comments per day;
• have up to 300 followers in 24 hours.

These data are approximate, since the administration does not disclose the indicators that are considered the limit. You should not use multiple programs at the same time. This may result in a lifetime ban and your previous progress will be lost.

All of the above methods will allow users to achieve popularity on Instagram. When choosing any method, you should think it over and calculate everything carefully so as not to have troubles with the administration in the future and at the same time increase the page’s rating.

How to promote your Instagram page for sales yourself? What bots exist for promoting a store on Instagram? How to attract new followers for free when promoting an account from scratch?

For an enterprising and energetic person, Instagram is not only a convenient application for storing and displaying photos, but also a tool for enrichment. A well-promoted Instagram account brings its owner a stable income through sales of own and other people’s goods, advertising and high popularity.

Denis Kuderin is with you, an expert on financial issues from the HeaterBober publication. I'll tell you how to promote Instagram and attract new subscribers on your own, as well as with professional help.

Read to the end - at the end you will find life hacks for keeping followers on your page, as well as a review of popular paid services for Instagram promotion.

1. Instagram promotion – expanding the client audience for your business

Social networks are a territory of unlimited possibilities. Instagram is no exception. Initially the resource was created as mobile application for shooting, storing and distributing photographic materials, but gradually the site expanded its functions and became a full-fledged platform for exchanging impressions, comments, news and likes.

The popularity of the service increased many times in 2012, when Facebook acquired it from the original owners for $1 billion . Many new functions immediately appeared here, including the option for recording and posting videos.

Today Instagram is hundreds of millions of registered users, a huge viewing audience, thousands of new pictures and videos every day. And unlimited prospects for earning money.

I will list the main ways to make money online:

• selling your own and other people’s goods and services through a promoted account;
• companies, products, events and anything that can be sold and advertised;
• promoting accounts on a professional basis;
• making money selling photographs.

The most profitable option is to own your own business. It doesn’t matter what you do – any products and services can be beautifully presented, shown and sold.

Instagram does not charge money for registering online and using all functions. All that is required for success is free time and desire. And a well-promoted popular account.

Page promotion – an indispensable condition for monetization. Popular accounts are visited by thousands of users per day, and with the number of visitors, sales volume inevitably grows.

What is promotion from a technical point of view? This is the deliberate and targeted popularization of your profile using various methods. Promotion can be natural or artificial.

The first option is when the page’s popularity increases due to truly unique and interesting content, non-trivial design and other features. Artificial promotion implies use of specialized programs, applications and services. For maximum efficiency, use both methods.

Profile promotion itself is one of the ways to make money on Instagram. This is done both by freelancers on exchanges and by entire agencies promoting websites on the Internet.

Instagram successfully integrates with Facebook and VKontakte. By connecting your accounts, you can automatically publish everything you filmed on Instagram on the pages of other social networks.

Businessmen, athletes, actors and other media persons have accounts on Instagram. A lot of people who take pictures on their phones use this network. Such popularity has turned Instagram into a kind of cult for an entire generation.

To promote your account, it is important that the posts are regular and the pictures are bright.

So, a promoted page on the Internet is a kind of capital, an asset that you use at your own discretion. It makes more sense to use the asset to the benefit of your wallet.

When your page turns into full source of income, you no longer have to waste time on promotion. The account will promote itself or with the help of a hired administrator.

But remember a few important rules:

• the resource is created for communication, entertainment and content publishing: perceive monetization as a useful side effect;
• You won’t be able to promote your account quickly – be prepared to waste time;
• the main thing in this network is unique content, everything else is secondary;
• The topic must correspond to the content.

Which account is considered promoted? This indicator is quite arbitrary, but among businessmen and money makers it is generally accepted that real popularity starts with several thousand followers. There are accounts on the network with hundreds of thousands of subscribers - this is a truly promising platform for a stable income.

2. How to promote Instagram yourself - step-by-step instructions for beginners

First of all, “Insta” is friendly community, i.e. a community of people who exchange impressions, experiences, observations and useful information with each other.

Here they hold competitions, organize promotions, collect likes and votes. A citizen of any country or a group of people can create their own page and use it for any purpose - within the limits of law and ethics.

I won’t write about how to create a profile and what the interface is - you’ll figure that out for yourself. The topic of the publication is promoting and monetizing your account, keeping followers on your page.

Most participants try to use their pages for their intended purpose - adding pictures from their lives, sharing observations and adequate content. Compared to VKontakte and Facebook there is less useless garbage here, the content is more lively and people are more open.

Act consistently and success is guaranteed!

Step 1. Create and design a profile on Instagram

Your photo (avatar) or image of a profile product is the first thing a potential follower will see. There will also be a short text here - personal information, a description of the company or product.

For many, the design and first impression of a profile is a decisive factor. Looking at the image, people decide whether to follow you or not. If you treat your profile photo carelessly, you will scare away the consumer audience.

The description should be concise but informative. Indicate your location, type of activity, topic and link to the main site, if there is one. This is the only place on Instagram where you can put an active link.

We need a call to action - not a vague “if you want to see more, then...”, but a specific one - “ Click here, you will see a lot of interesting things"or something like that.

Step 2. Prepare a content plan

Since in our case the purpose of creating an account is commercial activity, you need to think through a content plan in advance - what, when and in what volume we will publish.

Posts should contain high-quality photographs, short accompanying text and several thematic hashtags– important keywords that will make it easier for users to find the pages they need.

Don’t overload your page with intrusive advertising - combine promotion with information useful for followers.

Think ahead:

• what consumer needs are you going to satisfy;
• what audience are you targeting?
• how best to design or present goods and services;
• What else, besides the sales object, can you give the visitor.

Even business account owners are not prohibited from periodically creating personal posts and sharing their observations, knowledge, and impressions. But don't stray too far from the theme and stick to your own unique style.

Step 3. Publish new content

If you are promoting yourself - you first want to attract an audience, gain followers, and only then make money from your image, then personal photos will be the main content. If you are promoting your business, stick to the pre-selected style. The optimal frequency of posts is 1-2 per day.

For example, you cook deliciously and beautifully. Why not post photos on Instagram and thereby increase your popularity?!

1. Use filters and don't be afraid to create– the more creative the photos, the more subscribers.
2. Post only high-quality images– no one is interested in passing pictures.
3. Make a little story out of every photo.
4. Post videos periodically– but not too long, no more than 5 minutes.
5. Sign your photos– where, when and why they filmed it.
6. Use hashtags– then your photos will be easier to find.

Attractive visuals encourage you to study the text content. The more interesting the photo and video content, the more comments, subscribers, transitions to the main site and customer calls.

Step 4. Attract subscribers

The first subscribers will be your friends, acquaintances, and sometimes strangers who came to your page by accident. If you synchronize your profile with other social networks, you will quickly gain an audience.

Further promotion depends on your activity and creativity. The more time you spend promoting your page, the more you will achieve. If you don’t have time, but have free funds, use paid methods to promote your account. About them - in the following sections.

Step 5. Analyze page traffic and make changes to the strategy

Performance analysis is the study of indicators of audience coverage (how many subscribers), involvement (likes, comments), number of clicks (how many people followed the link).

If the indicators do not suit you, it is time to make changes to the strategy - slightly adjust the topics of the posts, make the page more “hooligan” or, conversely, academic.

3. How to attract new subscribers - useful tips and tricks

Free ways to promote Instagram require free time. But you also need to manage it wisely.

If you follow useful tips, things will go faster.

Hashtags are a useful thing: they help users find publications that interest them. Tags will attract your target audience and new subscribers to your page. But do not use common and popular keywords - otherwise your posts will be lost among hundreds of others.

General rules:

• come up with your own label - it will increase your brand recognition;
• do not make tags too long: 3 words in a hashtag is the maximum;
• separate elements in hashtags with underscores;
• Place tags not only in the explanatory text, but also in the comments.

The application remembers all the hash marks that you have entered previously - as soon as you enter the first letters, a list of words will appear that you can use. The maximum number of tags for one photo or video is 30.

Tip 2: Comment on other people's photos and follow them

If you comment on others, they will comment on you. Don’t be afraid to leave your messages under posts of popular users and famous people. If you write interestingly and to the point, this will even increase your popularity.

Typically, those you follow will follow you in return. Your posts become available to their followers, which leads to an increase in your audience.

Putting a like takes just a second, but the benefits are undoubted. People often look at the profiles of those who liked their post and reciprocate. And they “like” and subscribe to you. Your activity is your weapon.

There is a detailed publication on the website.

Geolocation is a special option in Insta that marks the location where a particular photo was taken.

Click the “Add Location” button and enter the information. Geolocation tags are another way to attract your target audience. This is how your fellow countrymen and potential buyers find you.

Example

If you are promoting a clothing store, choose shoe, accessory, and watch stores as your mutual PR partners. They will bring their audience to your site, and the number of subscribers will increase many times over.

4. TOP 4 paid ways to promote Instagram

Can't wait to develop your own business? Use paid promotion services.

If this is a truly professional service, the results will not take long to arrive.

Method 1. Attracting subscribers through automatic services

Automated attraction of subscribers operates according to a well-established mechanism: the system sets up promotion, starts liking and subscribing to potential followers. They come to your page only interested users become your subscribers.

I recommend a proven and inexpensive service: the company guarantees up to 6,000 “live” subscribers monthly, and your content will be seen by at least 50,000 potential buyers. “Do Insta” clients are famous online stores, architects, designers, photographers.

Try another cool service -. This service was created specifically to attract attention to your Instagram account. The developers have tried very hard and created simple and effective tools for attracting real subscribers.

Method 2. Buying advertising

Public advertising is the most budget-friendly option for promoting your own account. The price of advertising through Insta stars depends on the popularity of the personalities. Some take half a million per post, but the result is corresponding. For example, for a post on Instagram by the famous musician Sergei Shnurov, you will have to pay 1.5 million rubles .

Method 3. Services of an SMM specialist

The specialist frees up your time and takes on all the worries about promoting and promoting your page. Such a person valid on all social networks and works either solo or is listed as a full-time employee of an entire SMM agency. The first option is cheaper, but freelancers come in different levels. The second method is more expensive, but more reliable.

Method 4. Ordering comments and likes on special exchanges

This method is also effective - you hire “commentators” yourself on freelance exchanges or contact a specialized company that will do everything for you.

Comparison table of paid promotion methods:

5. How to keep followers on your page - tricks and life hacks from professionals

Attracting visitors to a page is relatively easy, but keeping them and making them permanent followers is more difficult.

There are several tricks.

Lifehack 1. Take great pictures

The advice is obvious, but many people forget the root meaning of Instagram - unique pictures for viewing in mobile gadgets. Jokes and demotivators have already used up their potential: people are interested in the real lives of other people, similar or completely different from them.

High-quality photographs are always at a premium. I have a friend who took up photography professionally, starting with small posts on Instagram.

Lifehack 2. Sign photos

Be sure to caption your photos: addresslessness and lack of text are the mistakes of many novice Instagrammers. There is no need for a lot of text here, but one or several laconic phrases are definitely needed.

Lifehack 3. Post more often

Content that is regularly updated is liked by the subscriber at least for its consistency. You shouldn’t post 10 photos or videos a day, but 1-2 posts daily is a frequency that is convenient for both you and your followers.

Lifehack 4. Reply to comments

Replying to a comment is not just a sign of good manners, but also an additional motivation for other subscribers to enter into an interesting dialogue. The more active your subscribers are, the more popular your account is. And then, the author’s willingness to engage in conversation somehow endears him.

Let's watch a video from a real user.

6. Conclusion

Now you know how to promote Instagram and attract more subscribers and potential clients. Use Insta in combination with other social networks and ways to promote your business: an integrated approach is the key to success.

Question for readers

Do you think it’s worth following fashion trends on Instagram or is it better to look for your own unique style?

HeatherBeaver magazine wishes you 100,000 subscribers per week and high income! Share the article with friends on social networks, write comments. See you again!

Hi all! You probably already have a page on the social network Instagram. Do you dream of becoming a popular blogger and having hundreds of thousands of subscribers, but don’t know how to achieve this? Take your time to contact specialized agencies and hire administrators. Today I will tell you how to promote Instagram yourself.

From this article you will learn:

Of course, popularity is not an end in itself. Everyone knows perfectly well what can be done. Not only show business stars receive income from their pages. Anyone can succeed in this. The main thing is to know a few secrets.

Greeted by clothes

It may sound trivial, but the first thing we pay attention to on Instagram is the photo. It should attract attention and stand out from the crowd. Unfortunately, not everyone has the skills of a professional photographer and is not ready to part with a round sum for a good camera. And only models can do daily studio photo shoots with hair styling, make-up and outfit changes. What should a mere mortal do? Remember the main thing:

• Lighting. It plays a key role. The best photos are taken in natural light. The ideal option is outside during daylight hours. Clumsily placed artificial lighting and the yellow light from Ilyich’s bulb will spoil even Angelina Jolie.
• Photo editors. Don't neglect them. There are many good apps that will help you take your photos.
• Design. Add inscriptions, decorative elements, and stickers to your photos. Accounts in the same style and color scheme are very popular.

• Cats and children. Oddly enough, cute cats, raccoons, dogs and other animals get the most likes. And the pages of Instagram mothers who regularly post their children are just a hit.
• Come up with your own trick, and promoting Instagram won’t require much effort.

For example, one Canadian blogger runs Instagram from the face (or muzzle?) of her cat. She takes it with her on trips and photographs it against the backdrop of nature. Many people believe that the profile of the cat (his name, by the way, is Sookie) is one of the most beautiful in the world.

I always feel a little sad if I come across gorgeous photos online without any captions or comments. It seems that the author spared the letters. Or he decided to keep where he captured such a magnificent view a secret to avoid competition. Am I not the only one? Don't be curmudgeons, write! Even if you don't know how!

It is clear to everyone that the text should be interesting, engaging, touch on pressing topics, and touch a nerve. I will cover other aspects of this issue:

1. Literacy. Be sure to check the text for errors before publishing. Re-read several times, use a text editor to check spelling. Grammar errors, which are often found in the text, turn off the reader.
2. Write more simply. Long sentences with different turns of phrase only confuse the reader. The thought is lost, and the essence escapes.
3. Follow the style. If you are writing a review of a newfangled gadget, then you should not use outdated words. Don't be afraid to use colloquial expressions. Be closer to the people.
4. Write from the heart. What you think about, problems, experiences. Stories from life are more captivating than posts on abstract topics divorced from reality.
5. Use emojis and emoticons. They diversify and enliven the post and perfectly convey the author’s mood. They can also be used to structure text, inserted between paragraphs and at the end of a sentence instead of a period.

Hashtags

A hashtag is a special tag that reflects the essence, meaning of what is shown in the photograph. It is placed under the photo after the “#” sign without spaces. By clicking on a hashtag, you will see all photos with similar content. Moreover, first you will see the publications that made it to the top, and then the latest photos. They collect a lot of likes and comments, and accordingly bring their owners new subscribers. Instagram promotion very much depends on the correct placement of hashtags.

Choose hashtags that are relevant to your photo. If you start entering a hashtag, the program will automatically offer you several options to choose from. To the right of them will be indicated the number of posts with the same tag. Choose the most popular and most relevant to the topic of your publication.

You can put hashtags not only in Russian, but also in English. This way you will expand your audience at least twice. It would be wonderful to learn Chinese. Why? There are more than 1.3 billion Chinese people! Even Kim Kardashian cannot imagine such a number of subscribers.

Currently, Instagram allows you to put no more than 30 hashtags under one photo. So enter all thirty! This will maximize your chances of success. In addition, a hashtag subscription feature has recently appeared. By subscribing, the user will see the best publications with the selected hashtag.

Geolocation

Don't forget to indicate the location of your photos. Geolocation is your second assistant after hashtags. It is relevant for both blogs and Instagram stores. Very often people look for objects near their home (hairdressers, shops, beauty salons). When planning a trip, I myself often look at the sights on Instagram, build routes, and evaluate the convenience of a particular hotel for staying with children.

Geolocation is detected automatically if the corresponding function is enabled on your device. You can set the location manually, however, it is better not to experiment with this. The fact is that the same system works with geotags as with hashtags. That is, it is wise to choose the most popular places to get to the top, because they will be the most clickable. There is no need to open America, literally!

Personal information

Even during the registration process, you should think about how to do it on Instagram. No wonder they say, whatever you name the boat, that’s how it will float. In my previous article, I already wrote that there may be problems with the name, since the most interesting and attractive ones, as a rule, are already taken. Of course, you will need to use your imagination and ingenuity to come up with a unique name for your profile.

Don't forget that Instagram has a search by title. If you are starting a page for a business, then instead of the username it would be appropriate to enter the type of product that you plan to distribute or the type of service. You can include in the name the city or area in which you will operate. For example, “parikmaherskaya_mitino”, “Produkti_na_dubrovke”.

If you weren't able to create an attractive login the first time, don't worry. You can change it easily. Just click the “Edit profile” button. But don't get carried away, changing your name frequently can confuse your followers.

Here you can enter personal information or information about your store. You can write whatever you deem necessary, but I would advise you to definitely indicate the following:

1. First and last name in Russian (if you plan to work with a Russian-speaking audience). I don't like it when names are written in Latin letters. Firstly, a transliteration like Ivan Pupkin looks stupid. Secondly, it is not always possible to read your name correctly, since the English alphabet does not contain the letters Ш, ы, е, й, ь, ъ, and they have to be typed using combinations of other letters.
2. Occupation, hobby. For example, blogger, traveler, mother on maternity leave, etc.
3. Where are you from and where do you live? Please indicate your country or city. This way, your subscribers will know where to find you so they can throw rotten tomatoes at you. Joke. In fact, many are looking for fellow countrymen and willingly subscribe to them.
4. Link to your website, blog, store on a third-party resource.
5. Contact information. People most actively use Whats App and Viber now. Therefore, do not just write the phone number, but also mark: “Whats App/Viber: +7 964 *** 55 55.” You can also specify Skype, e-mail, VKontakte id or another preferred method of communication.

Remember about emojis and line breaks! They will make your profile header more attractive. In general, pictures and emoticons are great for highlighting paragraphs.

Set a beautiful avatar. This is still relevant. You can create your own logo that will become the business card of your store. It should be bright and recognizable. It’s not a sin to spend money on a designer or go to a professional photo shoot. In some cases, Instagram promotion requires sacrifices.

What? Where? When?

Decide on the content and draw up a rough action plan. You must understand when and what you will download. Regularity is important to attract and retain subscribers. Make it a rule to publish 1-2 posts a day. This is the optimal amount. Posting a bunch of photos at once is ineffective. Photospam bores users and overloads the feed. Interesting shots need to be distributed over time and uploaded one at a time. Save your trump cards.

Rare publications are also bad. A minimum of 3 pieces per week is necessary in order to stir up the interest of the audience.

Think about who you are targeting and determine what hours to post. As practice shows, the best time for posting is evening. The period from 17 to 22 hours is considered ideal for uploading new photos. At this time, the majority of people return home from work, travel on public transport, stand in traffic jams, relax after a hard day, which means they have a couple of free minutes at their disposal to leisurely and thoughtfully scroll through their feed.

Morning and lunch hours are also considered active. I know from myself that most often I grab my phone immediately after waking up. I'm deceiving myself and the alarm clock. It seems like I’ve already woken up, but I can lie in bed for another 5 minutes, pointing my finger at the screen and collecting my thoughts.

On weekends, as a rule, there is a decline in activity. People have a hectic time, go to clubs, cinemas and restaurants, in short, there is no time. As they say on Instagram: “It was so much fun that we didn’t take a single photo.” Or they did, but it’s better to post and discuss it in a calm atmosphere on Monday, while sitting at work.

Once you have at least a couple hundred followers, you can experiment with timing. You can track the peak of activity by likes. Who knows, maybe your readers will be night owls or homebodies, not at all tied to time.

Analyze your audience

Let's say you posted a new post and saw the first likes. What to do? Like back! Mutual likes and subscriptions quickly expand your circle of friends. However, don't overdo it. To avoid cheating subscribers, Instagram has set limits on the number of likes, subscriptions, unfollows and comments. For new accounts - no more than 720 per day, for groups with more than 6 months of experience - no more than 1440 per day.

To prevent your efforts from being wasted, carefully analyze the pages you subscribe to. Look through the latest photos and stories, evaluate the user’s activity, think about whether he can become a potential buyer, and whether he will be interested in posts on your blog.

You should not subscribe to competitors' profiles. Ordinary human envy often does not allow one to be loyal and subscribe in return. So, if you post cats, it’s better to like an account with landscapes and avoid cat people.

Try to respond quickly to comments and comment on other people's posts. A like is taken for granted, and a comment expresses keen interest. Therefore, potential subscribers are more likely to respond to comments.

Popular bloggers who have already achieved some popularity use the following tricks to expand their audience:

• SFS. You post a laudatory post on your page about one of your Instagram friends, and in response he publishes a note about you. His subscribers will know about you, and yours will know about him. And everyone is happy!

• Competitions with prizes. Conducted by prior arrangement with several members of the Instagram community. You independently set the prize fund and the rules of the drawing, among which there will definitely be a subscription to all sponsors.

You can also include the following requirements:

1. like and comment under the competition post,
2. repost the post on your page,
3. Tag 2-3 friends in the comment.

The winner receives a prize, and the organizers receive a bunch of likes and subscribers.

These tools must be used very carefully. The trend is that many network users began to be annoyed by such actions on the part of bloggers. A fool understands that this is just advertising.

Cheat subscribers

You will have to spend a lot of time online, keep your finger on the pulse, and learn to feel the audience in order to independently promote Instagram from scratch. Achieving popularity through hard work is a tedious and thankless task. And, of course, craftsmen have long come up with special programs for promoting Instagram. Of course, their use is completely legal, but it is not entirely fair to other users. Whether to use it or not is a personal matter for everyone.

The choice of programs and services on the Internet is simply huge. Please note that free applications are ineffective. They quickly catch up with bots and are monitored by Instagram security service. For using programs to increase followers, your account may be blocked.

In order to get live subscribers, it is best to use paid services or hire an Instagram administrator who will provide comprehensive services for maintaining your group. Here are some popular sites for mass following and mass liking:

1. instamation.ru
2. bombagram.com
3. pmgrm.com
4. bosslike.ru
5. insta34-profit.ru
6. soc-click.pro

Everything in our world is sold and everything is bought. Fame, popularity, subscriptions, likes. The main thing is not to sell yourself. Be honest with others, and first of all with yourself. This is such a rarity nowadays!