Trade-in iPhone in Russia - program conditions, which iPhones are accepted, how to calculate the price of an old smartphone. You definitely need to know your iCloud

Why do you need trade-in at all?

The trade-in itself is very convenient service. Involves additional payment for new product taking into account the delivery of the old one. Apple in Russia has periodically held such events in the past in the form of promotions: in 2014, this promotion was launched by Eldorado, later by Euroset and DNS and others. This allows you to “bind” the client to you in order to solve problems with updating the model range.

What is the essence of this new trade-in?

Accurate trade-in conditions There are no partners on sites. Will they replace an iPhone with a broken speaker or microphone? What if I changed the battery (which almost 50% of iPhone users do)? What if I damaged the device?

You will not know the amount for which you will sell your model until you come to the store with a passport.

Svyaznoy says that the promotion is unlimited, while the re:Store website indicates the validity period until August 15. The promotion is valid throughout Russia.

How is this announced on the partner’s website?

“The promotion is valid for purchases in retail stores and when ordering in an online store, subject to pickup. You can give away iPhone 4 and newer, and buy iPhone 6 and newer. The returned iPhone must be purchased from an authorized Apple partner in Russia.

Can take part in the action individuals who have reached 18 years of age.

To find out the possible size of the discount, you need to contact any retail store with a passport and an iPhone. When purchasing on promotion iPhone design installments are not possible, but credit is available. The promotion cannot be combined with other discounts and special offers. Bonus program valid only for accrual purposes; bonuses cannot be written off.

The quantity of goods participating in the promotion is limited. The company reserves the right to terminate the promotion early,” the website says.

How does this actually work now?

The cost of trade-in is calculated individually and only upon inspection in the store. The iPhone must work, must be purchased only from an official reseller in Russia, and must not have chips or cracks. All of Europe, America and Asia are passing by.

They accept any iPhone, starting from iPhone 4. Price range: from 500 rubles. (iPhone 4) up to 25,000 rub. (iPhone 7 Plus 256).

On site, a store employee visually inspects the device. Then the device is connected to a computer, which reads data from the iPhone and communicates with Apple servers. Apple returns the discount amount in rubles or reports a refusal.

The iPhone is not disassembled. The server does everything for the employee, and the amount is calculated based on the data received by the computer. A trade-in agreement is drawn up on the spot, in which the owner agrees to all the conditions, confirms the transfer of the device and waives claims.

On an old iPhone, the Apple ID is disabled, the password is removed, Find My iPhone is disabled, and all information is erased. The owner selects the iPhone model to which he wants to exchange it.

For this model, immediately after signing the contract (on the spot, you can’t leave to think, you can’t get a gift card or a discount certificate), a discount is given equal to the amount that the server displayed to the employee.

What could be the benefit of this trade-in?

This offer is definitely not for those who would like to save money on purchasing equipment. They will be of interest to buyers who are afraid to sit on flea markets and bulletin boards, so as not to run into money or scams. Speed ​​is also important here: in 30 minutes you sell your old iPhone and with an additional payment you get a new one.

What are the most embarrassing moments, especially in Russia?

Prices for old devices are very much lower than the used equipment market. Having a quick look at Avito and other trade-in services, you understand that the price for an old device is unprofitable.

For example, the calculation for old iPhones is as follows:

  • Apple prices an iPhone 7 Plus 256 GB in perfect condition at 25,000 rubles (on the spot)
  • DamProdam buys iPhone 7 Plus 256 GB in perfect condition for 37,000 rubles (pay immediately)
  • On Avito they offer an iPhone 7 Plus 256 GB in perfect condition for 40,000 rubles (the sale process will take time)

An iPhone purchased under the trade-in program from Apple partners does not have an installment system (when you buy a new iPhone, you take an installment plan for 6-12 months and make payments without interest). You don't get real money for an old device, only the estimated value, which can be applied towards the purchase of a new iPhone. There is no talk of any online service.

Why was the trade-in announced right now?

Exit 8 is approaching iPhone models. Apple is trying to sell as much as possible number of iPhones 7, as well as “warm up” the audience before the release of the 8th iPhone.

Oddly enough, in 10 years since its release first iPhone“Cultural” trade-in has not appeared in Russia. Almost always the only option is to sell your old iPhone- these are bulletin boards and acquaintances. Well, there is always the option of giving it to someone close to you (anything is better than recycling).

How does trade-in happen in the USA at the Apple Store?

In the US, the iPhone “buyback” program and its subsequent replacement with a new model operates in all Apple brand stores.

Apple itself does not process used devices handed over as part of trade-in: they seem to be farmed out to Brightstar (which deals with distribution, repurchase and trade). There are no official data, but that’s what they say behind the scenes.

The prices at which they buy phones are low. For an iPhone 6 with 64 GB in excellent condition, in terms of rubles they give a maximum of 9000. What?!

For “below average” condition, Apple is only willing to offer “free disposal.” The condition itself can only be diagnosed in the store.

What other options are there for trade-in of Apple equipment in the States?

Also popular in the USA third party services trade-in, which are ready to offer more favorable conditions. The biggest players are Gazelle and Glyde.

In this segment, they also work on the sell or trade-in principle: the owner indicates the device parameters, condition and equipment, then the service shows the cost online. It's like CarPrice, only about phones. And the price is not from start to finish, but clearly defined.

The promotion has ended

At Beeline offices you can now return your iPhone and buy a new one through the Trade-In program. When purchasing an iPhone X, iPhone 8, 8Pus, you will receive an additional 5,000 rubles discount from Beeline!

At Beeline offices you can now return your old iPhone to buy a new one at a discount. To participate in the Trade-in program, come to the Beeline sales and service office with the device that you are going to exchange for a new one. You can return not only phones to Rostest, but also devices purchased abroad. The cost of the old iPhone, calculated according to Apple standards based on its condition, is deducted from the cost of the new device. By the way, in addition to the discount, you receive a guarantee that your personal data will be safe. According to the rules, installed by Apple, when you accept your iPhone via Trade-In, the device will be restored to factory settings and all data from it will be erased.

What's happenedTrade-In?

What devices are included in the promotion?

Under the Trade-in program you can purchase iPhone 4, 4s, 5, 5s, 6/6 Plus, 6s/6s Plus, 7/7 Plus, SE, 8, 8 Plus and X. An additional discount of 5,000 rubles is provided only upon purchase iPhone X, iPhone 8, 8Pus.

What devices are accepted via Trade-In?

You can trade in devices starting with iPhone 5.

How to buy new iPhone with a discount at the Beeline office?

  1. Bring your old iPhone to one of Beeline's sales and service offices.
  2. Specialists in the office diagnose the device and set a price for it. The assessment is carried out according to Apple standards.
  3. This price is deducted from the cost of a new iPhone upon purchase.

How is this beneficial?

You kill two birds with one stone: you get money for a device that you no longer use, and you ensure the security of your personal data, because they are permanently deleted from the old device.

How to prepare an iPhone for deliveryTrade-In?

We recommend doing backup copy your iPhone data before you trade it in. And don't forget to turn off Find function My iPhone, this will restore your device to factory settings. In any case, Beeline will check the phone you hand in to ensure that your data is safe.

How is data security ensured?

All data on your iPhone will be erased and the device will be restored to factory settings.

What are the restrictions?

  • Trade-In only accepts devices in good condition: no strong external damage, with working buttons, without deformation from contact with water.
  • If you don't remember your Find My iPhone passcode, you can't turn off the feature on your device, which means you can't protect your personal data or restore your iPhone to factory settings. According to Apple rules, such devices cannot participate in the Trade-In program.

Please note that devices set aside in the online store cannot be purchased via Trade-In at the sales office.

Redemption price

From July 26, 2017 Russian users An Apple program for exchanging old iPhones for a discount when purchasing a new gadget (trade-in) has become available. Surely many users will be interested to know how it works this program, how profitable it is and which iPhones are covered by Apple’s offer.

What is iPhone Trade-in?

"iPhone trade-in" - Apple program for exchanging old devices for new ones. iPhones handed over in exchange are assessed by specialists according to three criteria: the novelty of the gadget version, its condition (operability of hardware modules) and appearance. The amount for which the smartphone is valued is provided in the form of a discount on buying an iPhone.

A program for exchanging (trade-in) old iPhones for new ones in Russia was launched by Apple’s partners - the Svyaznoy network and re:Store.

Where can you exchange old iPhones for new ones in Russia?

Currently, the exchange program operates in re:Store and Svyaznoy stores, where you can evaluate the gadget and, if desired, buy a new model with a corresponding discount. In the near future, the retailer M.Video, which is currently negotiating with Apple, will also join the program.

Trade-in program expiration date

According to initial information, the trade-in program in Svyaznoy and re:Store is unlimited. However, as it became known from the terms of the program in re:Store, it turned out that the promotion at the retailer’s outlets is valid from July 22 to August 13, 2017. In the terms of the Svyaznoy program, the expiration dates of the program are not specified.

Which iPhone models can be exchanged under the trade-in program in Russia

The program applies to the following iPhone models:

  • iPhone 4 8/16/32 GB
  • iPhone 4S 8/16/32/64 GB
  • iPhone 5 16/32/64 GB
  • iPhone 5S 16/32/64 GB
  • iPhone 5C 8/16/32 GB
  • iPhone 6 16/64/128 GB
  • iPhone 6 Plus 16/64/128 GB
  • iPhone 6S 16/32/64/128 GB
  • iPhone 6S Plus 16/32/64/128 GB
  • iPhone 7 32/128/256 GB
  • iPhone 7 Plus 32/128/256 GB
  • iPhone SE 16/32/64/128 GB

That is, all versions of the Apple communicator, starting with the iPhone 4, are subject to exchange.

What iPhone models can be bought under the trade-in program in Russia

iPhone models eligible for discount:

  • iPhone 6 32 GB
  • iPhone 6 Plus 32/128 GB
  • iPhone 6S 32/128 GB
  • iPhone 6S Plus 32/128 GB
  • iPhone 7 32/128/256 GB
  • iPhone 7 Plus 32/128/256 GB
  • iPhone SE 32/128 GB

For example, if you are no longer satisfied with your iPhone 6 Plus due to large size, you can return it without any problems and get a discount on a purchase of less oversized iPhone SE.

Is there an installment plan when purchasing an iPhone under the trade-in program?

You can purchase an iPhone through the trade-in program either in cash or on credit. Please note that apart from the appraisal discount, no other discounts are provided.

How is an old iPhone appraised?

The amount of the discount on the purchase of a new iPhone is determined after checking the gadget using special tools Belmont Trading company to assess its technical condition, study appearance smartphone and checking its functionality. Next, the specialist informs the buyer about the amount at which the device is valued. If he is not satisfied with the size of the discount, he may refuse to return the smartphone.

What's the maximum discount you can get when you trade in an iPhone?

The maximum possible discount on the purchase of a new iPhone in exchange for a used smartphone is 30%.

How profitable is it to trade in a used iPhone?

In fact, selling a used iPhone on the secondary market is more profitable than trading it in. However, this program will be useful for those who do not have the opportunity or desire to sell a smartphone.

Can I exchange an iPhone if it is in poor condition?

As part of the trade-in program, gadgets with poor technical condition and appearance are accepted. True, in this case the discount will be small. If we're talking about about a completely “dead” device, store employees may refuse to accept it.

Can iPhone owners who purchased the gadget in installments take part in the program?

According to the terms of the program, it does not apply to iPhones that were purchased in installments without a down payment or overpayment.

Is it possible to get money for trading in an iPhone?

No. The program only provides for the provision of a discount, but not the issuance of funds.

Official program for accepting old iPhones in exchange for new ones (trade-in). What are the terms of the program, which iPhones are accepted, is it profitable or is it better to sell the iPhone on the secondary market? We examined in detail the work of the trade-in program in Russia in this material.

What is trade-in?

Trade-in is a program for exchanging old devices for a discount when purchasing a new one. When handing over a device for trade-in, it is assessed based on the relevance of the model, its technical and external condition. The amount for which the device was valued is provided to the user as a discount on the purchase of a new one.

Speaking as much as possible in simple words, then you bring your old iPhone to the store, return it (after evaluation) and immediately receive a discount on the purchase of a new iPhone in the same store.

Why did Apple launch a trade-in program in Russia?

Apple officially launched own program trade-in back in 2013, but it did not start working in Russia. Well, now the company has come to its senses or has it decided to give Russians the opportunity to hand over old iPhones?

In fact official program Apple's trade-in never reached us. The program for exchanging old iPhones for new ones was launched by Apple's Russian partners - retailers Svyaznoy and re:Store. Nevertheless, there was probably an indication that the program was to be launched “from above”. In June 2017, it launched its trade-in program in Russia main competitor Apple - Samsung company. Apparently, Apple did not want to lag behind.

Where can I trade in old iPhones for new ones?

The trade-in program was initially launched in re:Store and Svyaznoy. By contacting the showrooms of these stores, you can evaluate and, if you wish, trade in your old iPhone in exchange for a discount on the purchase of a new model.

In the near future, the trade-in program will be launched at M.Video. It is reported that the retailer is finalizing an agreement with Apple to provide its customers with this opportunity.

Until what date is the trade-in program valid?

According to the first data, the trade-in program in Svyaznoy and re:Store was supposed to be unlimited. However, when studying the program rules, we noticed that the re:Store promotion runs from July 22 to August 13, 2017. The rules of the Svyaznoy trade-in program do not indicate its end date.

What iPhones can be donated under the program?

The following iPhone models can be traded in as part of the trade-in program:

  • iPhone 4 8/16/32 GB
  • iPhone 4S 8/16/32/64 GB
  • iPhone 5 16/32/64 GB
  • iPhone 5S 16/32/64 GB
  • iPhone 5C 8/16/32 GB
  • iPhone 6 16/64/128 GB
  • iPhone 6 Plus 16/64/128 GB
  • iPhone 6S 16/32/64/128 GB
  • iPhone 6S Plus 16/32/64/128 GB
  • iPhone 7 32/128/256 GB
  • iPhone 7 Plus 32/128/256 GB
  • iPhone SE 16/32/64/128 GB

In other words, you have the opportunity to trade in any used iPhone, starting with the iPhone 4.

Which iPhones are given a discount under the program?

A discount when trading in an old iPhone is given for the following models:

  • iPhone 6 32 GB
  • iPhone 6 Plus 32/128 GB
  • iPhone 6S 32/128 GB
  • iPhone 6S Plus 32/128 GB
  • iPhone 7 32/128/256 GB
  • iPhone 7 Plus 32/128/256 GB
  • iPhone SE 32/128 GB

Is it possible to sell an iPhone down?

Let's say you no longer like your iPhone 6s Plus because of its impressive size. Under the trade-in program, you can return it and get a discount on the purchase of a compact iPhone SE, there will be no problems with this.

Is it possible to get an installment plan when purchasing an iPhone using the trade-in program?

No, purchase new iPhone After receiving a discount for returning the old one, you can only buy it in cash or on credit. Moreover, no other discounts on the purchase of an iPhone are provided when receiving a discount for trading in an old smartphone.

How are old iPhones priced?

The amount of the discount on the purchase of a new iPhone for returning the old one is determined after:

  • testing a smartphone using special application Belmont Trading company, which evaluates technical condition devices,
  • examining the appearance of the iPhone,
  • checking the functionality of iPhone functions.

When a store employee has determined the cost of the old iPhone, it is announced to the buyer, who can refuse change if he is not satisfied with the amount of the discount provided.

How to evaluate your iPhone without leaving home

Available on the official website of Euroset rating system the cost of old iPhones that participate in the trade-in program. When assessing, it allows you to take into account the model, technical and external condition of the smartphone. True, not all models are included in the list of iPhones available for surrender in the system, so this calculator should only be used for a preliminary assessment of your smartphone.

What is the maximum discount for trading in an iPhone?

The maximum possible discount on purchasing a new iPhone for trading in your old one is 30%. This means that by handing over, for example, an iPhone 6s with 64 GB of memory in excellent condition, you will have the opportunity to purchase an iPhone 7 Plus with 256 GB of memory at a price reduced by 31 thousand rubles.

What is more profitable - selling your old iPhone or trading it in?

As foreign practice shows, selling an old iPhone on the secondary market is more profitable than handing over a smartphone under the trade-in program. However, if you don't have the time or desire to sell your old iPhone yourself, the trade-in program will really help out.

My iPhone is in terrible condition, can I exchange it?

Under the trade-in program, iPhones with breakdowns and poor condition appearance. But you should understand that the size of the discount in this case will be reduced. In addition, employees of Apple retailers may not accept openly “killed” iPhones.

I bought an iPhone in installments, can I participate in the promotion?

According to the rules, the promotion does not include iPhones that were purchased under an installment plan without a down payment or overpayment.

Is it possible to get cash in hand for trading in your old iPhone?

No, for trading in your old iPhone you only get a discount on the purchase of a new one. Cash are not issued.

Can I trade in someone else's iPhone?

When you return your old iPhone through the trade-in program, you must confirm ownership. According to the rules published on the official re:Store website, to do this you need to deactivate the “Find My iPhone” function on the device. The need to have documents confirming the fact of purchase, according to the rules, is optional.

A few more important points

  • If you agree to trade-in your iPhone, all information will be deleted from it. We recommend that you take care of creating a fresh backup copy in advance.
  • Delivered by iPhone program cannot be further exchanged or returned.
  • The exchange of an old iPhone for a new one is done one-on-one.
  • You can only buy a new iPhone at the store where you returned your old iPhone.
  • Only individuals who have reached the age of 18 can take part in the promotion.

Will the program be extended to iPhone 7s and iPhone 8?

In September 2017 Apple company will release its new flagships -