How to create a public page in contact. Closed groups and public pages on VKontakte

For full communication, discussion of common topics, exchange of interesting information, each user of the VKontakte social network can create their own community and invite other users to it. VKontakte communities can be of three main types: interest group, public page and event. All of them are radically different from each other in terms of interface and capabilities of the organizer and participants. Is it possible to make a public out of an already existing group?

Only its creator can change the type of community. This function is not available to any moderators, administrators or other group members. The developers of the VKontakte website and mobile applications kindly provided for the possibility of transferring a group to a public page and changing the public back into a community of interests. Please immediately note that if your group has no more than 10 thousand participants, then you can perform the necessary manipulations yourself, and if this number threshold is exceeded, then only contacting VKontakte Support Service specialists with a request to change the community type will help.

Method 1: Full version of the site

First, let's see how to make a public page from a group on the full version of the VK website. Everything here is quite simple and understandable for any social network user, even a beginner. The developers took care of the user-friendly interface of their resource.

1. Open the VK website in any Internet browser. We go through the mandatory authorization procedure, enter the username and password to access your account, click "Login". We get into our personal account.



2. In the left column of user tools, select the item "Groups", where we go for further manipulations.



3. On the communities page we move to the tab we need, which is called "Control".



4. We left-click on the name of our group, the type of which we want to change to public.



5. In the group creator menu, located on the right side of the page under the avatar, we find the column "Control". Click on it and go to the settings section of your community.



6. In the block "Additional information" expand the submenu "Community Topics" and change the value to , that is, we make a public out of the group.



7. Now click on the small arrow icon in the line "Select a topic", scroll through the proposed list, click on the desired section and save the changes made.



8. Ready! The interest group, at the request of the creator, became a public page. If necessary, the reverse transformation can be carried out using the same algorithm.

Method 2: Mobile application

You can also change the type of your community to a public page in VK mobile applications for devices on the Android and iOS platforms. Here, as on the social network site, we will not face any insoluble problems. The user only needs to be attentive and have a logical approach.

1. We launch the VKontakte application on our device and go through user authentication. A personal account is opened.



2. In the lower right corner of the screen, click on the button with three horizontal stripes to enter the user menu.



3. In the list of sections of the extended menu, tap on the icon "Groups" and move to the page for searching, creating and managing communities.



4. Briefly click on the top line "Communities" and this opens the small menu of this section.



5. Select a column "Control" and go to the block of created communities to make the necessary changes to their settings.



6. From the list of groups, we find the logo of the one that is intended to be turned into a public page, and tap on it.



7. In order to get into the configuration of your community, touch the gear sign at the top of the screen.



8. In the next window we need a section "Information", where all the necessary parameters for solving the problem are located.



9. Now in the department "Community Topics" tap on the button to select the type of virtual association of users under your leadership.



10. Re-check the box “Page of a company, store, person”, that is, we are converting the group into a public one. Return to the previous application tab.



11. Our next step is to select a subcategory for the public page. To do this, open a menu with a list of various possible topics.



12. We define ourselves in the list of categories. The most reasonable solution is to leave the one the group had. But you can change it if you wish.



13. To complete the process, confirm and save changes, tap on the checkmark in the upper right corner of the application. The task was successfully completed. The reverse operation is also possible.


So, we have analyzed in detail the algorithm of actions of a VK user to turn a group into a public page on the VKontakte website and in the resource’s mobile applications. Now you can put these methods into practice and change the type of community as you wish. Good luck!

It is now almost impossible to imagine the Internet without social networks. A person who is not on VKontakte, Facebook or Twitter can be listed in the Red Book as a very rare endangered species. An account on a popular social network allows you not only to maintain constant online communication with friends and acquaintances, but also to earn money.

Today, many users of the social network VKontakte relegate communication to the background. A person can log into VK only to see the latest news from the communities to which he has subscribed. This article will discuss this type of community as a public:

What is public

By creating a VKontakte profile, you provide information about yourself, upload photos and videos, and then begin adding friends. As statistics show, on average, a user of the leading Russian social network has 100-200 people as friends. Some particularly sociable and popular personalities gather 1000-5000 friends.

Real stars (and “stars”) gain 10 thousand friends and here... information about what a VKontakte public is will come in handy.

Since the very inception of the leading Russian social network, there has been such a type of community as a group. Users united by common interests wrote messages on the walls, posted pictures and videos, and participated in polls and discussions. It cannot be said that public pages replaced groups: they only added diversity to the communities opened within the leading domestic social network.

Giving a definition, we can say that publics ( from the English word “public” – public, public, open) are representations of the popular ( or dreaming of becoming popular) person, organization or brand on a social network. Such pages are designed to interest many users ( while a regular VK page can only be used to communicate with friends).

However, in order to better understand the essence of a public page, it is necessary to consider it in comparison with a group.

Public or group?

Many community creators initially make the wrong choice and subsequently see no other choice but to turn the group into a public one. Fortunately, VKontakte has made this procedure simple and without harm to the community. But first, let’s compare a group and a public page on VK.

• Access. Posts posted in the public are visible to absolutely everyone. Open groups in this regard are no different from public pages, however, there is a type of community called closed groups, information in which can only be viewed by participants ( The decision to join the group is made by the administrator);
• Messages on the wall. Only the administrator can write on the public wall ( or an editor appointed by the administrator). Other users can offer their news by leaving a message in the appropriate section:

If the administrator likes your post, he will publish it ( with or without author attribution). As for the group, posting on the wall can be allowed for all participants, however, if desired, the administrator can leave the ability to fill the wall only for himself and the editors.

• Invitation of participants. If you are a group administrator, you can use the invite members option. This is a fairly convenient tool, but it is not suitable for full promotion of the community ( You can invite only 40 people per day). There is no such function for a public page ( you will have to send messages to friends on your behalf);
• Possibilities. In general, we can say that the group provides greater scope for action. Settings for confirming the entry of participants, whether the wall is open or closed, the ability to store various documents - all these are differences between a group and a public page. However, in most cases, the opportunities that the public provides are quite sufficient to achieve all the goals set for the project;
• Purpose of creation. Creating and maintaining a group is more suitable for commercial projects ( for example, an online store). However, you should not think that public spaces are not capable of making a profit. The lion's share of online business income comes from advertising, and it can be placed both in groups and on public pages. However, if we are talking about a public page to popularize an organization, brand or personality, then only information of an official nature can appear on the wall. At the same time, the public will not directly generate any income.

Another difference between a group and a public that is worth mentioning is the location of the list of communities on user pages. Public pages are located in the block " Interesting pages» ( right under Friends). In turn, the list of groups can be seen by opening the “ Detailed information».

If you decide to change the type of community, then you need to know that information on how to make a public from a group and vice versa will only be useful to the creator of the community. Even if you are made an administrator, you still will not be able to convert the group or public.

If you were the one who created the public, then transferring it to a group will not be difficult. To do this, click on the link “ Transfer to group» in the admin panel:

Please pay attention to the warnings before transferring a public page to a group:

Why do you need a public page?

Let's list the goals that the creation of a public VKontakte page can pursue.

• Self-expression. There are creative people who want to convey their brilliant ideas to the people, but do not know how. Making a public VKontakte is an excellent solution to this problem. The leading Russian social network has many original public pages. As a rule, the number of subscribers to such public pages is small, because a person who is interested in the creative process itself rarely thinks about investing money in advertising;
• Popularization of a brand or personality. A public page can be used as a source of official information, for example, for fans of an artist ( concert schedule, ticket prices). Of course, increasing the popularity of a person or organization has a positive effect on income, so this point is closely related to the following;
• Earning money from the community. Once you have a sufficient number of subscribers to your public page, you can start monetizing it. The most obvious way is advertising ( posts from other communities). A widely used advertising format is posting a post for a day, while the first hour the post is in the top of the community wall. You can also use the VKontakte advertising exchange;
• Project support tool. You don’t have to place ads in your public page, but use the community to attract people to your own website ( where will the advertising be?). Maintaining communities on social networks is one of the main ways to promote information resources.

It’s also worth noting that you don’t have to create a community yourself. You can buy a VKontakte public page and use it to achieve one of the above goals. You can make a purchase after you agree with the owner of the community. After all financial issues have been settled, you will need to take control of the account on whose behalf the public was created.

However, it is worth noting that selling and buying a community is a violation of the VKontakte rules. The leading Russian social network is fighting to ensure that the personal data of accounts corresponds to reality, and by buying a public page, you gain control over someone else’s page. In principle, an unscrupulous seller may even complain about you to technical support in order to get his account and, accordingly, the public back.

We create a public

Before you start promoting your potentially successful project on the leading Russian social network, you need to at least learn how to create a public page on VKontakte. There is nothing complicated about this, and even a first-time user will be able to intuitively understand what needs to be done.

• To begin, select the “My groups" item from the menu:

• Click on " Create a community»:

• Enter the name and check the box next to “ Public page»:

• Next, you are asked to select the type of page, as well as accept the rules for using the site:

• Click " Create a page" Process completed:

If you are tired of managing your community and you are thinking about how to delete a VKontakte public page, then the functionality that the leading Russian social network provides will upset you a little. It does not have a button Delete public page" All you can do is clear the community wall and unsubscribe all subscribers (including yourself).

How to find out who is the admin

In most cases, you don’t need to think about how to find out the admin of a VKontakte public page. Community leaders are listed in the “Contacts” section in order to maintain feedback with subscribers and consider offers from advertisers.

However, there are communities where, for some reason, managers prefer not to advertise their account and do not post any information in the “Contacts” section. In this case, the question arises: how to find out who is the admin of the public? There are many different tricks, but we will look at one of them.

• In the group where we are looking for an admin, click on the number of posts on the wall:

• Click " Go to search»:

I was making a plan for future publications and realized that I hadn’t written enough about social networks and decided to start improving. Remember 4 months ago I told you how to install VKontakte comments on a blog, so now I decided to continue this topic and make another series of articles, which I divided into two categories. In the first category, the story about VKontakte will continue, and the second will be devoted entirely to Facebook where I will try to disassemble its API gear by gear. Today I would like to teach you how to create public VKontakte page. By the way, this is the order in which the series will be released:

What is the purpose of a public VKontakte page?

According to my deepest considerations, in literally two or three years social networks will become so deeply integrated into the everyday life of a modern person that he will even search for information that interests him using them. And in this regard, it will be possible to receive excellent thematic traffic from social networks, as well as new clients. Therefore, nowadays a self-respecting blogger must have a public page on all popular social networks. Namely: Facebook, Vkontakte, Google +. For the rest, I don’t see any point in having your own page yet.

But let's get back to our sheep. What is the purpose of a public page? – you ask me. Well, how can I tell you... Just imagine that a social network is the same Internet, only inside the Internet, and so far most people use it for the purposes of sensual pleasures (viewing other people’s photos, surrogate communication with friends, listening to music, watching movies) by and large this is a waste of time. But our goal is to organize our base on foreign territory, and our task is to lure traffic to our resource.

But there is one condition. Your resource should have at least 200 visitors per day, since the audience of social networks is mostly schoolchildren, 70% percent, another 20% are ordinary people who are looking for their other half there and 10% of whom you may be interested in. Although it all depends on the resource, if you have an entertainment resource, then all 70% is yours, but I write for people who are trying to make money on their blogs, so to tell the truth, then ours is only 10% =)

And so I won’t waste your time on empty chatter and suggest that you move on to military action to create a public page on VKontata.

How to create a public VKontakte page

Step 1 – Getting Started. Let's go through this link and fill out the registration form, in which we indicate the name of the page and its type (select a website) and click the next button. We do everything as shown in the screenshot.

Step 2 – End. By clicking further, it transfers you to the main admin panel of the public page, where you can customize it for yourself by leaving on it contact information, a link to the blog, your biography, etc. In general, we can easily understand further intuitively. Here is a screenshot: (link is active)

First, you need to put the page in order and for this you will need to do the following (Personally, I think so):

1. Write your biography
2. Provide a link to your website
3. Create one discussion with the topic “Questions and Answers”
4. Add a couple of audio recordings and create an album in which to place your photo, but if you’re shy, then upload at least a screenshot of your blog =)
5. Add contact information (email or whatever) and place two or three announcements of your articles.
6. Draw a logo for your public page.

Here's how to display post announcements on the page:

And here’s another small FAQ that I dug up on the Internet on today’s topic:

How to delete your public VKontakte page?

How can I find my public pages?

Go to the “My Groups” section, then the “Page Management” subsection. Then follow the link.

How to change the page address?(Most popular question).

The function of changing the address of your page will automatically appear after a certain time after it is checked by VKontakte administrators.

On this sad note I end my story. Now you know not only how to create a public VKontakte page, but also why a blogger needs it at all. By tradition, please do not forget subscribe to blog updates And follow me on tweet.

Public page (public) VKontakte provides access to its content to all those who are among its subscribers. In the community, people view a variety of information posted by administrators. Here, subscribers do not have rights to publish their posts on the walls; they can only comment on posts, take part in polls, like, repost, etc.

The public has its advantages over the group. Therefore, many users want to create their own public page. How to do this will be discussed in this article.

• 1 Features of the VKontakte public
• 2 Creation of a public page on VKontakte
• 3 Promotion of the VKontakte public

Features of the VKontakte public

Public pages have no members; everyone who subscribes to these pages is called subscribers. The main difference between this type of VKontakte information pages is the ability to receive information that interests you. In this case, it turns out that subscribers use the content that administrators publish for them.

Subscribers can offer their news in public pages, which are published or deleted after consideration by the administration.

Video tutorial on creating public pages in VK

In public settings there are no less settings than in a group. There is also an opinion that it is much easier to promote a public page than a group, this also applies to page management. Yes, it’s really quite easy, but you still have to work hard to create your own unique public page that attracts a large audience of subscribers.

Creation of a public page on VKontakte

You can create a public VKontakte account in a few simple steps.

• You must link the page to your phone number, only after that you can start creating a public page.
• From your VK account, you need to go to the “My Groups” section and click the “Create Group” button (on the left side of the profile page - navigation). If “My Groups” is missing, you need to go to the “General” tab in the settings and find “Additional services”. Select the appropriate links from the list and they will be located on the left side of your profile. Place a check mark next to them. All changes you make will be saved and visible in the navigation field.
• Come up with and write down the name of the new public in the “Navigation” field of the window that opens. You can change the name at any time.
• Select the “Public Page” section and create a community in the appropriate line.
• Next, you need to select the type of public page (the type does not affect its functional content) and familiarize yourself with the site rules. Agree with the proposed rules by checking the appropriate box.

Promotion of the VKontakte public

The social network VKontakte has more than one hundred thousand communities. Most of them are created for the purpose of making money. After all, what more popular public page, the faster it will begin to make a profit, so it needs to be promoted. Among this huge abundance of communities, there are not many effectively promoted and worthwhile, truly interesting examples. Therefore, you need to strive to promote your page competently.

Promote your VKontakte community! Promote your groups and pages with a fast online tool

In order for the community to be constantly visible, you need to promote it.

What is needed for this?

• Ensure that news from the public is reposted by subscribers and that interest in them does not fade away. You need to choose interesting, fascinating, funny, beautiful, useful topics (maybe even mystical ones), which will be reposted thousands of times.
• The name of a public page should not be long - within three words. It's better if it's unique. But if you take one of the already promoted ones, there’s nothing wrong with that. Many communities duplicate names, sometimes with variations of existing ones.
• The picture for the public page should also be selected according to the topic. Under it, you can make an invitational inscription, like “Do you want to become the best? Come in!” You need to come up with a beautiful name for your public page with an interesting status so that it attracts attention and encourages people to come in and view your information. You can look at examples of avatar designs online and make your own, absolutely unique.
• Create an open comment wall. Once they start commenting, many subscribers become attached to the page and periodically leave their opinions under your posts. And if you have obvious ill-wishers, you can always ban them. A button for this is also provided in the public management service. No one will stand at the closed wall, so feel free to open access and let people talk to their hearts’ content.

You always need to improvise and revive your public. You need to use provocative pictures, voting, information, and feedback from your subscribers so that people feel real communication.

Fill your group with great content for the week ahead, in just 10 minutes Start filling the group ➡

Cool

Recently, an old friend approached me with an interesting question - how to transfer a public page to a group? I myself have not yet encountered such a problem, but I decided to help. Fortunately, a solution was found quickly.

So you have two ways:

1. Contact VKontakte support
2. Do it all yourself

Contacting support is the easiest way, but it is far from fast (at times the response time takes up to a couple of days). Plus, it is no longer relevant now. Therefore, we will do everything ourselves.

So to make the group a public page you will need a browser with the ability to edit the source code of the page (I used Google Chrome, you can use Firefox with the Firebug plugin) and your group ID (Google will help you find it out, it’s easy).

Today, quite by accident, I noticed one cool innovation on VKontakte - now you can transfer a public page to a group (and vice versa) without any plugins or tinkering with the code, and with just a couple of mouse clicks.

Transferring a public page to a group

While working with one of my public pages, I accidentally discovered a new treasured button in the menu on the right - " Transfer to group":

Click on the button and see this pop-up window:

It’s convenient that the window immediately warns that users will not be able to offer news, all sections will be turned off, and so on. Well, they inform you that you can transfer a page to a group no more than once a month (30 days).

The reverse is also possible.

Transferring a group to a public page

We go to the group, we see this button:

Click: