Types of iPhones and their characteristics. iPhone lineup

Apple's new flagship iPhone X is certainly very good, but not everyone will need it. Considering the high cost, specific functions, new type of control and other factors, we can safely assume that a significant number of buyers will turn their attention to younger models, which are distinguished by their compact size and relatively modest price tags.

We are talking about smartphones with a 4.7-inch screen diagonal - iPhone 7 and iPhone 8. Due to the fact that all the main evolutionary steps of the latest iPhone models concerned exclusively 5.5-inch phablets with the “Plus” prefix, it is quite difficult to find significant differences between the iPhone 7 and 8, but the difference in price is 13 thousand rubles (in the official Apple store ) and it will not be possible to explain it only by the serial number in the model name.

How is iPhone 7 different from iPhone 8?

Comparison of iPhone 7 design with iPhone 8

To visually identify the devices, they will have to be turned over, since it will not be possible to find any differences on the front panel - it is identical for all 4.7-inch Apple smartphones since 2014. These are iPhone 6 in detail, iPhone 6s, iPhone 7 and iPhone 8.

Difference in front panel design of 4.7-inch iPhones from 2014 to 2017

On the back we see the glass surface of the iPhone 8 and the aluminum body of the iPhone 7. On the one hand, the “glass sandwich” design has been loved by many users since the days of the iPhone 4/4S, on the other hand, the need for the use of protective accessories for owners of the “eight” automatically increases. .

Difference in rear panel design of 4.7-inch iPhones from 2014 to 2017

It is interesting that for the iPhone 8, Apple designers decided to significantly narrow the color palette - the device is available in silver, gold and “grey space”, while for the iPhone 7 the shades “Black Onyx” and “Rose Gold” are still relevant.

iPhone 7 colors:

iPhone 8 colors:

A careful study of the smartphone descriptions reveals a slight difference in size and weight - the iPhone 7 is 0.1 mm shorter, 0.2 mm narrower, 0.2 mm thinner and 10 grams lighter than the iPhone 8. In terms of operation, Such differences only play a role when choosing accessories.

How does the iPhone 7 screen differ from the iPhone 8?

The 4.7-inch IPS matrices with a resolution of 1334 × 750 pixels (326 ppi) in the iPhone 7 and 8 are almost identical, but the G8 display module is still slightly better, thanks to the True Tone function. Its essence lies in the fact that the system, using a special sensor, determines the intensity of ambient light and adjusts the white balance on the screen in accordance with the data received. As a result, the user receives better brightness and contrast in sunlight or more readable text in the twilight (not to be confused with banal auto-brightness).

Performance difference between iPhone 8 and iPhone 7

It is quite difficult to evaluate the performance of the iPhone 7 and iPhone 8 in practice, but Apple claims a huge superiority of the 6-core A11 Bionic chip over the A10 installed in the iPhone 7.

The iPhone 8 listing claims that the A11 Bionic processor and GPU are faster than the iPhone 7 by up to 25% and 30%, respectively.

Differences between iPhone 7 and iPhone 8 cameras

The FaceTime ƒ/2.2 selfie camera has not undergone evolution in these models - 7-megapixel matrix, ƒ/2.2 aperture, a white screen plays the role of flash, it is possible to record 1080p video and take Live Photos.

The main camera has undergone minimal changes. The 12-megapixel matrix was not updated, as was the ƒ/1.8 aperture, 5x digital zoom for photos and 3x for video, and optical image stabilization. The differences lie in the options for recording video in 4K quality (iPhone 7 records exclusively 30 fps, while the iPhone 8 provides a choice of 24, 30 and 60 fps), as well as the presence of the Slow Sync function for adjusting the brightness of the flash.

Battery, storage, wireless and fast charging

The batteries of the iPhone 8 and iPhone 7 are slightly different in nominal capacity, but this difference can be neglected, since it is compensated by the better energy efficiency of the processor and graphics of the iPhone 8. As a result, we have identical battery life indicators.

However, the iPhone 8 supports wireless charging using the Qi standard, as well as fast charging, which restores 50% of the battery capacity in 30 minutes. Moreover, both processes are impossible without purchasing additional devices.

iPhone 8 has twice the amount of “native” memory - the model comes in 64 and 256 GB specifications, while iPhone 7 drives can only be 32 and 128 GB.

Qi: how wireless charging works for iPhone 8 and iPhone X and how much it costs.
To quickly charge iPhone X and iPhone 8, you need to pay more than 8,000 rubles: the whole truth about the new function.

Comparison of technical characteristics of iPhone 7 and iPhone 8 (Table)

Which is better to buy an iPhone 7 versus an iPhone 8?

Is it worth paying 13 thousand rubles for twice the memory, Wireless and Qiuck Charge functions, a glass case and an advanced microprocessor? The answer is individual for each user, depending on his needs and financial capabilities. The goal of marketers of any company is to offer the most complex “fork” possible to the average buyer in order to ensure sales of both products, and Apple knows how to do this perhaps better than anyone in the world.

Based on materials from yablyk

The fact that Apple is still selling the iPhone 6S, a two-year-old phone, is a testament to how good this phone is. As a rule, after the release of a new generation model, Apple only offers its previous version. However, if you use the company’s official website and compare the technical characteristics of the iPhone 8 or iPhone X with the 6S model, you will notice that in fact the smartphones are very similar.

So what's the key difference? It consists of chips that determine system performance and some other functions. Of course, the new models differ in a number of other parameters - for example, the characteristics of the display and camera. All of them make phones more attractive to consumers, but their main competitor is still the iPhone 6S model. Why?

iPhone 6S is more affordable for the average consumer's wallet

Apple products are famous not only for their original design and internal service, but also for their very impressive prices for new models. The difference in price is clearly visible in the American market. Here's how much the new models cost:

Here's what new iPhones cost (prices are in US dollars):

iPhone 8 64GB: $700

iPhone 8 Plus 64GB: $800

iPhone X 64GB: $1,000

However, Apple still sells the iPhone 6S and 6S Plus significantly cheaper than the new models:

iPhone 6S with 32 GB of memory: $450

iPhone 6S Plus with 32 GB of memory: $550

You can even get updated iPhone 6S and iPhone 6S Plus models directly from Apple Center on even more favorable terms:

Updated iPhone 6S with 64 GB of memory: $430

Updated iPhone 6S Plus with 64 GB of memory: $510

Wide range of colors

Oddly enough, the newer the Apple smartphone model, the more limited the range of body colors becomes. The new iPhone 8 only comes in Silver, Gold and Light Gray color options. And the iPhone X comes only in silver and light gray. But the sixth model boasts a body in silver, gold, light gray and even pink, which will once again emphasize the individuality of its owner.

Fast charging

All new iPhones come with the same chargers as the iPhone 6S, meaning they'll charge at the same speed. Apple has added support for "fast charging" to the iPhone 8 and iPhone X models: you can charge your iPhone up to 50% in 30 minutes. But you will, of course, have to buy additional accessories - including a USB power adapter with Power Delivery standard and Apple's Apple-C-to-Lightning power cable. The iPhone 8 and iPhone X also support wireless charging, but this also requires purchasing a separate charger. Is the game worth the candle?

Headphone jack

Yes, yes, comments are unnecessary. The wave of indignation that swept across the Internet after Apple deprived the iPhone of a headphone port has not subsided to this day. The sixth model has no problems in this regard and you can choose headphones to suit your taste and color.

Good performance

No matter how quickly modern technologies become outdated, the iPhone 6S still copes with its task perfectly. In practice, you may not notice any difference in performance, except that some particularly heavy applications will take a few seconds longer to load. The A9 chip still allows you to unlock your phone as quickly as possible, but the innovative Face ID facial recognition technology, even according to the developers themselves, is still far from perfect.

Identical appearance

If design plays an important role for you when choosing a model, then you will be pleasantly surprised: the design of the 2014 and 2017 models is so similar that from the outside these phones look almost like twins. Both the iPhone 6S and iPhone 8 are similar in bezel size and body shape, and their screens are also the same size and (for those who appreciate the picture) the same resolution.

Increased strength

The glass backs on the new iPhone 8 and iPhone X allow them to charge wirelessly using the Qi standard. This is great, but it also means that they can easily break from a simple fall, or become covered in a network of unsightly cracks. The aluminum back of the iPhone 6S case is much more reliable in this regard: even if a dent appears on it from a fall, it can be easily straightened and the phone will return a pleasant aesthetic appearance.

Great rear camera

It's no secret that Apple places a special emphasis on the fantastically beautiful photos you can take with the iPhone. The iPhone 8 Plus recently beat the Samsung Galaxy series phones in the race for the best photocell, and it deservedly won. However, with the help of the sixth model you can create photographs of excellent quality that have not lost their relevance over the years.

iOS support

Despite the fact that three years have passed since the release of the iPhone 6S, both it and the new models work with applications based on the same operating system. Their software is also almost the same: apart from a few cosmetic applications, users of Apple products largely use the same system tools.

High quality display

Apple has always paid great attention to the display as the main means of displaying information. The new models have a host of upgrades, including TrueTone, which adjusts the overall color temperature to match the ambient lighting and gives access to a wider color gamut for richer colors. But for those who are not involved in precision photo processing and simply use the phone as a means of accessing the Internet, an e-reader and a player, this does not make any qualitative difference. The 6S model does an excellent job of rendering colors and will certainly not cause any complaints in this regard.

Fair, not overpriced and not underestimated. There should be prices on the Service website. Necessarily! without asterisks, clear and detailed, where technically possible - as accurate and concise as possible.

If spare parts are available, up to 85% of complex repairs can be completed in 1-2 days. Modular repairs require much less time. The website shows the approximate duration of any repair.

Warranty and responsibility

A guarantee must be given for any repairs. Everything is described on the website and in the documents. The guarantee is self-confidence and respect for you. A 3-6 month warranty is good and sufficient. It is needed to check quality and hidden defects that cannot be detected immediately. You see honest and realistic terms (not 3 years), you can be sure that they will help you.

Half the success in Apple repair is the quality and reliability of spare parts, so a good service works directly with suppliers, there are always several reliable channels and your own warehouse with proven spare parts for current models, so you don’t have to waste extra time.

Free diagnostics

This is very important and has already become a rule of good manners for the service center. Diagnostics is the most difficult and important part of the repair, but you don't have to pay a penny for it, even if you don't repair the device based on its results.

Service repairs and delivery

A good service values your time, so it offers free delivery. And for the same reason, repairs are carried out only in the workshop of a service center: they can be done correctly and according to technology only in a prepared place.

Convenient schedule

If the Service works for you, and not for itself, then it is always open! absolutely. The schedule should be convenient to fit in before and after work. Good service works on weekends and holidays. We are waiting for you and working on your devices every day: 9:00 - 21:00

The reputation of professionals consists of several points

Company age and experience

Reliable and experienced service has been known for a long time.
If a company has been on the market for many years and has managed to establish itself as an expert, people turn to it, write about it, and recommend it. We know what we are talking about, since 98% of incoming devices in the service center are restored.
Other service centers trust us and refer complex cases to us.

How many masters in areas

If there are always several engineers waiting for you for each type of equipment, you can be sure:
1. there will be no queue (or it will be minimal) - your device will be taken care of right away.
2. you give your Macbook for repair to an expert in the field of Mac repairs. He knows all the secrets of these devices

Technical literacy

If you ask a question, a specialist should answer it as accurately as possible.
So that you can imagine what exactly you need.
They will try to solve the problem. In most cases, from the description you can understand what happened and how to fix the problem.

The company's efforts to create more smartphones are commendable, but it makes it more difficult for fans to make a choice. Which new iPhone should you choose? The smaller iPhone XS, the huge iPhone XS Max, or the flashy, less expensive iPhone XR? How big is the difference between smartphones? We meticulously studied all the new iPhones and compared them to each other in all possible parameters. The difference is serious and in many ways not the most obvious.

Design

And if briefly? The general appearance of the smartphones is almost the same. iPhone XS and iPhone XS Max have a stainless steel frame, while iPhone XR has an aluminum frame. Smartphones vary in size, and the iPhone XR also stands out due to its increased thickness. The key difference in appearance is the body colors. iPhone XS and iPhone XS Max come in silver, gray and gold, while iPhone XR comes in black, white, red, yellow, coral and blue.

iPhone Xs, iPhone XS Max and iPhone XR look very similar. All three smartphones have a classic iPhone shape with rounded corners, bodies with glass panels on the front and back, and front surfaces that are almost completely “filled” with the display. However, there are many differences between smartphones.

First of all, iPhone XS and iPhone XS Max are equipped with a connecting frame made of surgical steel, which has an unusual shine. The iPhone XR has such a frame made of aluminum and painted in the color of the body. The difference between the frames is not only in appearance, but also in properties. A stainless steel frame is less likely to be scratched or otherwise lose its appearance. This does not mean that the aluminum frame will instantly become scratched, but it may happen more easily.

On the back cover of the iPhone XS and iPhone XS Max there is a dual vertically oriented camera. The iPhone XR has a single rear camera. We’ll talk about the differences between the cameras below; here we just noted that the design of smartphones differs, including due to the appearance of the cameras.

The dimensions of the iPhone Xs, iPhone XS Max and iPhone XR differ significantly:

iPhone XS: 143.6 x 70.9 x 7.7 mm.
iPhone XS Max: 157.5 x 77.4 x 7.7 mm.
iPhone XR: 150.9 x 75.7 x 8.3 mm.

And if the difference in the height and width of smartphones is quite obvious to everyone, then not everyone knows about the difference in thickness. The iPhone XS and iPhone XS Max are noticeably thinner than the iPhone XR - by as much as 0.6 mm. When applied to smartphones, this difference can be called significant. The iPhone XR doesn't feel thick, but the increase over the iPhone XS and iPhone XS Max (and last year's iPhone X) is something to consider.

If it is difficult for you to estimate the size of the new iPhones based on their dimensions, then we will simplify the task.

The iPhone XS has the dimensions of the iPhone X. The smartphone is only slightly larger than the 4.7-inch iPhone 6, iPhone 6s, iPhone 7 and iPhone 8.

iPhone XS Max is slightly larger than the 5.5-inch iPhone 6 Plus and iPhone 6s Plus. iPhone 7 Plus and iPhone 8 Plus.

The iPhone XR's size is right in the middle between Apple's 4.7- and 5.5-inch smartphones. The model is noticeably larger than, for example, the iPhone 6, but more compact than the iPhone 6 Plus.

And finally, the key difference is in the appearance of the smartphones. iPhone XS and iPhone XS Max come in three colors: gold, silver and space gray.

The iPhone XR comes in six colors: black, white, red, yellow, coral and blue. Apple decided to diversify the color palette of iPhone cases so much for the first time since 2013, when the not-so-successful plastic iPhone 5c came out in a scattering of bright colors.

Displays

And if briefly? The iPhone XS and Xs Max have OLED displays, while the iPhone XR has an LCD display. The main difference between the displays is size and resolution. In addition, the iPhone XS and Xs Max screens support HDR, Dolby Vision and 3D Touch, but the iPhone XR display does not.

All three new iPhones feature full-screen 19.5:9 displays with minimal top and bottom bezels and a trimmed top bezel on the sides. With the launch of the iPhone Xs, iPhone XS Max and iPhone XR, Apple has completely switched to the modern design of its smartphones, first implemented in the iPhone X in 2017.

The screens of the new iPhones, which are very obvious, differ from each other. The key difference is the type of displays. iPhone XS and iPhone XS Max are equipped with OLED displays, while iPhone XR is equipped with LCD displays. The difference between the types of displays is that OLED displays produce much more rich colors, have the highest contrast ratio (1,000,000:1 versus 1,400:1 for LCD) and increased energy efficiency.

The displays of iPhone Xs, iPhone XS Max and iPhone XR differ from each other in size:

iPhone XS - 5.8-inch Super Retina HD OLED display, 2436 x 1125 pixels (458 ppi) resolution.
iPhone XS Max - 6.5-inch Super Retina HD OLED display, 2688 x 1242 pixels (458 ppi) resolution.
iPhone XR - 6.1-inch Liquid Retina OLED display, 1792 x 828 pixels (326 ppi) resolution.

There is a significant difference in additional characteristics. The iPhone XS and iPhone XS Max displays support HDR and Dolby Vision formats, the iPhone XR screen does not. In such formats, which differ from standard ones in improved image quality, films and TV series are released on most popular streaming services.

Another important difference between the screens of the new iPhones is that the iPhone XS and iPhone XS Max displays support 3D Touch, while the iPhone XR does not. Yes, Apple, completely unexpectedly for everyone, did not implement 3D Touch support on the iPhone Xr, despite the fact that the technology for tracking pressure on the display has long been one of the key features of the iPhone.

It is also important to know that the LCD display of the iPhone XR has one of the most commonly used features of OLED displays. Apple engineers were able to ensure that the Liquid Retina display activates when you touch it. This very convenient and useful feature previously worked exclusively on OLED displays, but through Apple’s efforts it has also reached the LCD screen of the iPhone XR.

Support for True Tone technology, which automatically changes the display temperature depending on the light level, the ability to display content at a frame rate of 120 Hz, expanded P3 color gamut, and high-quality oleophobic coating are found in all three smartphones.

Characteristics

And if briefly? The more expensive iPhone XS and iPhone XS Max can only boast an increased amount of RAM - 4 GB each and internal memory - a maximum of 512 GB. The remaining characteristics of the smartphones are identical, and the A12 Bionic processor in each model works at full power.

iPhone Xs, iPhone XS Max and iPhone XR are equipped with the same Apple A12 Bionic processor. The processor is made using innovative 7-nanometer technology, has six cores with a frequency of 2.6 GHz, an M12 motion coprocessor and a quad-core video chip, which was created by Apple itself. The A12 Bionic is 20-50% faster than its predecessor, the A11 Bionic. In addition, the processor is 30% more energy efficient.

It is important to emphasize here that the A12 Bionic processor in all three smartphones works at full power and with support for the 8-core Neural Engine machine learning module. Why is it important? The fact is that the iPhone 8, iPhone 8 Plus and iPhone X also had the same A11 chip installed. But only in the iPhone X does it work at maximum performance, having the ability to use machine learning to improve iOS functions, camera performance, etc.

In the case of the iPhone Xs, iPhone XS Max and iPhone XR, Apple did not deprive the more affordable iPhone XR in the same way.

The iPhone XS and iPhone XS Max are superior to the iPhone XR in terms of RAM. The more expensive iPhone XS and iPhone XS Max have 4 GB, while the iPhone XR has 3 GB. Flagships also have an advantage in terms of built-in memory. iPhone XS and iPhone XS Max are available with 64, 256 and 512 GB (a record in the history of Apple smartphones) of memory, and iPhone XR with 64, 128 and 256 GB of storage.

All other characteristics of the smartphones are identical.

Cameras

And if briefly? The iPhone XS and Xs Max have exactly the same dual cameras. The iPhone XR has only one camera - a 12-megapixel with a wide-angle lens, exactly the same as that installed on the “big brothers”. But the iPhone XR doesn't suffer much from the lack of one eye. The only thing the smartphone lacks is the possibility of 2x optical zoom and additional optical image stabilization.

iPhone XS and iPhone XS Max feature dual 12-megapixel cameras with wide-angle and telephoto lenses. The aperture of the wide-angle lens is f/1.8, the telephoto lens is f/2.4. The camera supports dual optical image stabilization for photos and videos, Portrait mode for shooting photos with depth of field effect (bokeh), and new for iPhone the ability to shoot 4K video with stereo sound.

The iPhone XR has one camera - a 12-megapixel with a wide-angle lens. The camera is exactly the same as the iPhone XS and iPhone XS Max with all that it implies. It has an f/1.8 aperture, deeper pixels and an advanced image processor.

The iPhone XR doesn't have the telephoto lens that the iPhone XS and iPhone XS Max have. How much does this difference reduce the quality of shooting and the range of camera capabilities? You will be surprised, but not at all. The only significant difference is in two important details: the iPhone XR camera does not have dual optical zoom and is equipped with regular optical image stabilization, not dual.

No, we haven't forgotten about Portrait mode, which was exclusive to iPhones with dual cameras before the release of the iPhone XR. Apple has created technology that allows you to take photos with the effect of depth of field using a single camera. Moreover, the quality of the bokeh effect in all three new iPhones has been improved compared to the iPhone X and iPhone 8 Plus. Apple hasn't given its new development any special name, simply calling Portrait mode a major improvement.

Moreover, the single camera of the iPhone XR also supports the new “Depth” function, which allows you to change the effect of depth of field after taking a photo. The smartphone also supports 4K video shooting mode with stereo sound.

The front TrueDepth cameras of all smartphones are identical: 7 megapixel resolution, f/2.2 aperture, support for improved Portrait mode and Depth function, as well as better stabilization when shooting video.

Sound

And if briefly? There is no difference between smartphones.

And since we are talking about sound, we should immediately close this section. iPhone Xs, iPhone XS Max and iPhone XR share the same improved stereo speakers that are 50% louder than those found in the iPhone X. In other words, there are no differences in terms of sound between smartphones.

Face ID

And if briefly? Again, there is no difference between smartphones.

The highly accurate Face ID facial recognition function works identically in all new iPhones. It should only be noted that Face ID in the iPhone Xs, iPhone XS Max and iPhone XR is faster than in the iPhone X due to the increased speed of the Secure Enclave security module and the simply increased performance of the A12 Bionic processor. Face ID in new Apple smartphones quickly identifies the owner’s face and, accordingly, quickly removes the lock or confirms the identity upon purchase.

Water protection

And if briefly? iPhone XS and iPhone XS Max are IP68 rated, while iPhone XS is IP67 rated.

iPhone XS and iPhone XS Max received improved protection against water and dust according to the IP68 standard. This means that dust cannot get into smartphone cases, and they can safely stay in water for 30 minutes at a depth of up to two meters.

The iPhone XR also has water protection, but it is less reliable. The smartphone is protected from water and dust according to the IP67 standard. Dust cannot get under its body either, but it can withstand water for 30 minutes only at a depth of up to one meter.

Connection

And if briefly? The iPhone XS and iPhone XS Max support Gigabit Class LTE with MIMO 4x4 and LAA technologies, but the iPhone XR does not.

iPhone XS and iPhone XS Max support Gigabit Class LTE with MIMO 4x4 and LAA technologies. The iPhone XR does not support ultra-fast LTE, only 4G LTE Advanced.

To put it in clear terms, the iPhone XS and iPhone XS Max are faster on 4G Internet than the iPhone XR. However, in order to experience the maximum connection speed, you must be connected to a tariff plan that supports Gigabit Class LTE. Note that leading Russian operators use this technology.

What is more important is that the iPhone XS and iPhone XS Max support MIMO 4x4 technology. Smartphones simply have more antennas, resulting in higher signal reception compared to the iPhone XR.

All new iPhones are “dual SIM”, but only one SIM card is a regular physical one (nano-SIM). The second eSIM SIM card is integrated directly into the smartphone. In Russia, unfortunately, no operator yet supports eSIM, so it is not possible to use a second SIM card on the iPhone Xs, iPhone XS Max and iPhone XR.

To complete the picture, let's say that in China, the iPhone Xs, iPhone XS Max and iPhone XR are produced with two slots for regular physical SIM cards in the nano-SIM format. But it is unlikely that iPhones intended for the Chinese market will be able to work with Russian operators.

Battery and operating time

And if briefly? The iPhone XS lasts noticeably less on a single charge than the iPhone XS Max and iPhone Xr, which have the same performance.

iPhone Xs, iPhone XS Max, and iPhone XR have lithium-ion batteries made up of two L-shaped cells. Battery capacities vary:

iPhone XS - 2658 mAh.
iPhone XS Max - 3174 mAh.
iPhone XR - 2942 mAh.

The difference in battery capacity affects the battery life of smartphones as follows:

iPhone XS - up to 12 hours of Internet surfing, up to 20 hours of talk time.
iPhone XS Max - up to 15 hours of Internet surfing, up to 25 hours of talk time.
iPhone XR - up to 15 hours of Internet surfing, up to 25 hours of talk time.

The battery life of the smaller iPhone XS is worse than that of the iPhone XS Max and iPhone XR. It is noteworthy that the iPhone XR is not inferior to the iPhone XS Max in terms of battery life, despite the large difference in battery capacity.

All three smartphones support fast charging (50% in 30 minutes) and accelerated wireless charging.

Prices

And if briefly? iPhone XR is cheaper than iPhone XS and iPhone XS Max by an impressive 23 and 32 thousand rubles, respectively. The price difference between the iPhone XS and iPhone XS Max is nine thousand rubles.

And, of course, there is a big difference between the cost of new Apple smartphones. In Russia, smartphones will be sold at the following prices:

iPhone XR

iPhone XR 64 GB - 64,990 rubles.
iPhone XR 256 GB - 68,990 rubles.
iPhone XR 512 GB - 77,990 rubles.

iPhone XS

iPhone XS 64 GB - 87,990 rubles.
iPhone XS 256 GB - 100,990 rubles.
iPhone XS 512 GB - 118,990 rubles.

iPhone XS Max

iPhone XS Max 64 GB - 96,990 rubles.
iPhone XS Max 128 GB - 109,990 rubles.
iPhone XS Max 256 GB - 127,990 rubles.

iPhone XR is as much as 23 thousand rubles cheaper than iPhone XS. And it’s immediately 32 thousand more affordable than the iPhone XS Max. The price difference between the iPhone XS and iPhone XS Max is 9 thousand rubles in favor of the latter.

release date

And one more important point. The iPhone XS and iPhone XS Max will go on sale much earlier than the iPhone XR. The flagships will appear in Russian stores on September 28. iPhone XR will hit store shelves only on October 26th. The delay is caused by production problems (and Apple's desire to sell more expensive flagships first).

Undecided on your choice? Eye contact will help

iPhone XS

iPhone XS Max

iPhone XR

Every year Apple presents a new iPhone model, which is sure to have a couple of interesting features. Next year marks the 10th anniversary of the start of sales of the first iPhone. So we decided to remember how it was until today.

And at the same time we want find out from you: Which of these iPhones was your first?

Go, Let's get nostalgic.

1. iPhone (2007)

The first iPhone was innovative in its own right. Restrained design, a minimum of elements on the body, a strict front panel.

Remember what smartphones looked like before the advent of the iPhone: protruding antennas, joysticks, a bunch of buttons under the screen (sometimes even above it), styluses, a sliding qwerty keyboard and indecent thickness. Now look at the windows of any electronics store. Most of the devices are very similar to what Steve Jobs showed off on January 9, 2007.

The company showed what Apple smartphones would look like in the next few years, and subsequently followed the laid down principle.

What was upsetting: Unfortunately, there are no drawbacks, the first generation iPhone did not receive a number of functions that competitors had (3G support, video recording, multitasking, etc.), the operating system was closed to the user, there were many Apple restrictions (you cannot transfer pictures and music to other users, limited support for data formats, downloading files only through iTunes).

The big problem was that the headphone jack was too deep, which did not allow the use of many 3.5 mm headsets.

2. iPhone 3G (2008)

The smartphone began to acquire functions, primarily due to the update of the mobile operating system. In iOS 2.0 we saw the App Store. Since then, third-party developers have been able to earn money from us by releasing applications for the iPhone. Tim Cook reported on more than 2 million applications in the store.

And with the release of the iPhone 3G, we saw support for UMTS, HSDPA, A-GPS and different body colors (black and white).

What was upsetting: plastic case and its low wear resistance. After just a few months, the back panel was covered with scratches, cracks appeared near the cable connector, and pieces even broke off during active use.

3. iPhone 3GS (2009)

In 2009, we first learned that Apple wasn't going to update the design every year. After that, in odd-numbered years, “eski” began to be released with last year’s design, but new hardware.

The model was remembered for the appearance of a camera with autofocus and the ability to shoot video. For the first time, the iPhone received a digital compass. Of the software innovations, multitasking and voice control (Voice Control) should be noted.

What was upsetting: old design.

4. iPhone 4 (2010)

With this model we learned about a high pixel density screen - Retina Display. After holding such a device in my hands for 5 minutes, I didn’t want to use previous generation screens. Until now, a pixel density of over 300 per inch is considered the standard. The technology began to be used not only in the iPhone, it appeared on Apple tablets and computers.

The device is also memorable for its front camera, LED flash and gyroscope.

What was upsetting: antennagate was a big failure for Apple. With a certain grip, the iPhone 4 lost the network and this was widespread. Jobs and company had to apologize and hastily “invent” bumpers.

5. iPhone 4s (2011)

The main innovation of the last smartphone released under Jobs (the event was hosted by Tim Cook, and Steve died the day after the presentation) was the Siri voice assistant.

Then the feature seemed unsuitable for use. Later, Siri learned a number of commands, learned several poems and jokes, and even mastered the Russian language.

The iPhone itself was able to distribute the Internet via Wi-Fi, shoot Full-HD video, and broadcast images via AirPlay. The developers also combined GSM and CDMA models in one device.

What was upsetting: Lack of Russian language support in Siri.

6. iPhone 5 (2012)

In 2012, we learned that Apple could produce a device with a screen diagonal larger than 3.5 inches. The 30-pin connector is retired, replaced by Lightning, which is with us to this day.

With this model, many first learned about the nano-Sim format (remember how you cut your cards with scissors?) and the EarPods headset.

What was upsetting: strange paint on the back panel that quickly peeled off.

7. iPhone 5s (2013)

This device has a Touch ID fingerprint scanner. It's hard to imagine how much time these sensors save us every day. Instead of entering a long password, simply use your finger.

iPhone 5s was the first Apple smartphone to be released in gold.

We will not consider the iPhone 5c model. Apple went for an experiment that was never repeated; the device had no innovations, but was only a cheaper copy of the iPhone 5 in a colored plastic case.

What was upsetting: 64-bit processor and 32-bit applications, the App Store was not ready for the release of a model with a new processor. Until developers adapted programs and games, many 32-bit applications performed worse on the iPhone 5s than on the iPhone 5.

8. iPhone 6/6 Plus (2014)

In 2014, we saw the first “shovels” from Apple. Two years later we got used to this size of the smartphone, but then it was too much.

Thin body, powerful hardware, camera with Full HD shooting at 60 frames per second and optical stabilization (in the Plus model).

What was upsetting: We haven't forgotten Apple's advertising with the ideal screen size for a smartphone. And for the first time we saw iPhones being bent en masse.

9. iPhone 6s/6s Plus (2015)

Last year's new products include a pressure-sensitive screen with 3D Touch and software innovations associated with the use of this technology. There was also a new color “rose gold”.

What was upsetting: too little innovation and software features of dubious benefit (“live” photos, pop-up menus).

There was also a “tuned” iPhone 5S with a clever name "SE"(who forgot), but the model can hardly be called innovative. The device did not bring anything new to the line, although it became the most powerful 4-inch smartphone on the market.

10. iPhone 7/7 Plus (2016)

This year, the iPhone stopped being afraid of water, began to use battery power more wisely, and began to produce stereo sound. A rather controversial decision was the abandonment of the 3.5 mm jack. Now headphones are only Bluetooth or Lightning.

And in the line there are as many as 5 body colors, this has not happened since the iPhone 5c.

What was upsetting: practically unchanged design and scratchy “black onyx”, which is impossible to buy.

Now try to remember how you reacted to the innovations of each model when it appeared. No one ran headlong for the iPhone just because it had 3G or LTE support, a front camera or flash, Siri or a big screen. At the time these features appeared, many people thought they were unnecessary, but now we use them several times a day.